Thomas Roehm is senior director of global marketing and messaging at SAS, where he’s responsible for providing global direction for messaging, sales enablement, and industry sales support. He leads positioning and market-facing activities in artificial intelligence and oversees several operational teams, including corporate messaging, product and industry marketing, customer validation, global industry practices, and marketing and sales enablement. Thomas has more than 20 years’ experience working within the manufacturing industry and 32 years’ experience in information technology, spent helping clients leverage analytics for new business values.
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