Build Systems that Drive Business
30–31 Oct 2018: Training
31 Oct–2 Nov 2018: Tutorials & Conference
London, UK

Designing an effective approach to hiring through continuous improvement

Marisa Brandt (White House Custom Colour)
16:3517:15 Friday, 2 November 2018
Leadership and Career Growth
Location: King's Suite - Sandringham
Average rating: ****.
(4.00, 1 rating)

Prerequisite knowledge

  • Familiarity with the technical hiring process (useful but not required)

What you'll learn

  • Learn how to develop and implement an effective hiring strategy


Hiring is time consuming and infrequent enough that it’s hard to get much practice, but it has far-reaching consequences for your team’s happiness and productivity. Marisa Brandt draws on a broad mix of best practices and personal experience to detail an approach to developing a concrete strategy that addresses your unique hiring needs, including best practices for improving diversity at every stage of the hiring process.

A successful approach to hiring rests on a strong foundation. Marisa starts by describing how to quickly assemble the building blocks that you’ll need in order to define a hiring strategy. She also shares real-world examples that take an initial set of requirements for hiring through every stage of the process, from writing a hiring plan and job posting to making decisions after finalist interviews. Throughout, Marisa focuses on producing reusable materials that will make your initial hiring process more successful and allow you to learn from and iterate on your process in subsequent searches.

Topics include:

  • An approach for developing a hiring strategy
  • Writing effective job postings
  • Turning a hiring strategy into screening/interview questions
  • Developing rubrics to consistently score applicants
  • A process for iteratively evaluating your hiring processes
Photo of Marisa Brandt

Marisa Brandt

White House Custom Colour

Marisa Brandt is the Vice President of engineering at White House Custom Colour, where her teams are responsible for developing and supporting internal applications, a suite of software that enables professional photographers to better serve their clients, and several direct-to-consumer applications. Previously, Marisa led two infrastructure and DevOps teams at the University of Minnesota; served as COO for an early-stage IoT startup; was Head of Product Strategy for Dell’s Cloud Manager software; and supported enterprise and large institutional customers as a system administrator, solutions architect, and cloud engineer. She holds a BA in English from Macalester College, an MA and a PhD in History from the University of Minnesota, and an MBA from the Carlson School of Management.