Presented By O’Reilly and Cloudera
Make Data Work
September 11, 2018: Training & Tutorials
September 12–13, 2018: Keynotes & Sessions
New York, NY
Adil Aijaz

Adil Aijaz
Cofounder and CEO, Split Software

Adil Aijaz is cofounder and CEO at Split Software. Adil brings over 10 years of engineering and technical experience in roles such as software engineer and technical specialist at some of the most innovative enterprise companies, including LinkedIn, Yahoo, and RelateIQ (acquired by Salesforce). Adil’s tenure at these companies helped build the foundation for Split Software, giving him the needed experience in solving data-driven challenges and delivering data infrastructure. Adil holds a BS in computer science and engineering from UCLA and an ME in computer science from Cornell University.


4:35pm–5:15pm Wednesday, 09/12/2018
Location: 1E 10/11 Level: Beginner
Adil Aijaz (Split Software)
Average rating: *****
(5.00, 1 rating)
Many products, whether data driven or not, chase “the one metric that matters.” It may be engagement, revenue, or conversion, but the common theme is the pursuit of improvement in one metric. Product development teams should instead focus on the design of metrics that measure our goals. Adil Aijaz shares an approach to designing metrics and discusses best practices and common pitfalls. Read more.