Rizwan Patel explains how the gaming industry can leverage Cloudera’s big data platform to adapt to the change in patron dynamics (both in terms of demographics and spending patterns) to create a new paradigm for customer (micro)segmentation.
Rizwan Patel is senior director of big data, innovation, and emerging technology at Caesars Entertainment. A senior technologist with strong leadership skills coupled with hands-on application and system expertise, Rizwan has a proven track record of delivering large-scale, mission-critical projects on time and budget using leading-edge technologies to solve critical business problems as well as extensive experience in managing client relations at all levels, including senior executives.
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