With the growing buzz around data science, many professionals want to learn how to become a data scientist—the role Harvard Business Review called the “sexiest job of the 21st century.” Francesca Lazzeri and Jaya Mathew explain what it takes to become a data scientist and how artificial intelligence solutions have started to reinvent businesses.
Francesca and Jaya begin by outlining the typical skillset an exceptional data scientist needs. They then explore common applications of machine learning and artificial intelligence in different business verticals and explore why some companies are much more successful than others at driving analytics-based business transformation. Francesca and Jaya dive into a couple of specific use cases to demonstrate how machine learning and artificial intelligence can help drive business impact within an organization and how the right technology platform can boost employee productivity and help them innovate and iterate rapidly. You’ll learn why a modern cloud analytics environment that makes it easy to collect data, analyze, experiment, and quickly put things into production with a targeted set of customers is becoming a must-have for data-driven organizations and walk through a detailed use case, from how the data typically gets collected to data wrangling, building a model, tuning the model, and operationalizing the model for a business to use in their production environment.
Francesca and Jaya share a framework to help you improve your data science skillset, systematically discover opportunities to create value from data, qualify new opportunities and assess their fit and potential, smoothly implement end-to-end advanced analytics pilots and projects, and produce sustainable ongoing business value from data. They conclude with a demo of an end-to-end advanced analytics solution built with R, Python, and Microsoft AI and share resources and tools for further learning and exploration.
Francesca Lazzeri is a senior machine learning scientist at Microsoft on the cloud advocacy team and an expert in big data technology innovations and the applications of machine learning-based solutions to real-world problems. Her research has spanned the areas of machine learning, statistical modeling, time series econometrics and forecasting, and a range of industries—energy, oil and gas, retail, aerospace, healthcare, and professional services. Previously, she was a research fellow in business economics at Harvard Business School, where she performed statistical and econometric analysis within the technology and operations management unit. At Harvard, she worked on multiple patent, publication and social network data-driven projects to investigate and measure the impact of external knowledge networks on companies’ competitiveness and innovation. Francesca periodically teaches applied analytics and machine learning classes at universities and research institutions around the world. She’s a data science mentor for PhD and postdoc students at the Massachusetts Institute of Technology and speaker at academic and industry conferences—where she shares her knowledge and passion for AI, machine learning, and coding.
Jaya Mathew is a senior data scientist on the artificial intelligence and research team at Microsoft, where she focuses on the deployment of AI and ML solutions to solve real business problems for customers in multiple domains. Previously, she worked on analytics and machine learning at Nokia and Hewlett-Packard. Jaya holds an undergraduate degree in mathematics and a graduate degree in statistics from the University of Texas at Austin.
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