Michelle Ufford leads the data platform architecture core team at Netflix, which focuses on platform innovation and usability. Previously, she led the data management team at GoDaddy, where she built data engineering solutions for personalization and helped pioneer Hadoop data warehousing techniques. Michelle is a published author, patented developer, award-winning open source contributor, and Most Valuable Professional (MVP) for Microsoft Data Platform. You can find her on Twitter at @MichelleUfford.
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