• ESRI
  • NAVTEQ
  • Veriplace
  • AT&T Interactive
  • DigitalGlobe
  • Google
  • Yahoo! Inc.
  • ZoomAtlas
  • Digital Map Products
  • Microsoft Research (MSR)
  • Pitney Bowes Business Insight
  • NAVTEQ

Sponsorship Opportunities

For information on exhibition and sponsorship opportunities at the conference, contact Yvonne Romaine at yromaine@oreilly.com

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For media partnerships, contact mediapartners@ oreilly.com or download the Media & Promotional Partner Brochure (PDF)

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Understanding the Search Implications of a Global Marketplace

Local
Location: Ballroom V Level: Novice

How do search engines sort out what content to show for searchers in each country? How can you make sure you’re effectively leveraging your global presence in search? Learn about how search engines operate globally, how searchers are different across the world, and how to ensure you’re architecting your site and marketing it in a way that ensure you can connect with an international audience.

Photo of Vanessa Fox

Vanessa Fox

Nine By Blue

Vanessa Fox, called a “cyberspace visionary” by Seattle Business Monthly, is an expert in understanding customer acquisition from organic search. She shares her perspective on how this impacts marketing and user experience and how all business silos (including developers and marketers) can work together towards greater search visibility at ninebyblue.com

She’s also an entrepreneur-in-residence with Ignition Partners and Features Editor at Search Engine Land. She previously created Google’s Webmaster Central, which provides both tools and community to help website owners improve their sites to gain more customers from search. Her book, Marketing in the Age of Google, provides a blueprint for incorporating search strategy into organizations of all levels.