• Google
  • Nokia
  • Yahoo! Inc.
  • AND Automotive Navigation Data
  • earthmine
  • First American Spatial Solutions
  • Waze
  • Google

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Mobile Reality

Location: Regency Ballroom Level: Novice
Average rating: ***..
(3.00, 7 ratings)

An emerging class of smartphones including location-based services and persistent data connections are lenses by which we can effectively view data layers atop physical space. What was once only available from tethered desktop computers is now possible from pocket-sized companion devices that travel with us. We are seeing examples of this in their earliest incarnations – social networking, gaming, reference and commerce.

Opposed to looking far into the future, this panel looks at examples of this technology in use and available today to consumers on a variety of smartphone platforms, including the Apple iPhone and Google Android. Panelists will provide short demonstrations of this technology, followed by a topic discussion and Q&A.

Photo of Raven Zachary

Raven Zachary


Raven Zachary helps people create, develop, and launch iPhone products
and services. He also is a Contributing Analyst with The 451 Group.
Raven is the founder of iPhoneDevCamp, a not-for-profit
iPhone developer conference. He is currently advising a number of
companies on iPhone strategy and product development. He is regularly
quoted by the press about the iPhone and is a frequent conference
speaker on the topic. Raven’s iPhone pursuits can be viewed at www.raven.me and he can be followed on Twitter.

Photo of Mok Oh

Mok Oh

Where Inc.

Mok is the Chief Innovation Officer at Where Inc. He is also the Founder and Board Member of EveryScape Inc.

Photo of Will Carter

Will Carter

Nodesnoop Labs

Will Carter is the founder of Nodesnoop Labs, a small mobile
development company based in Los Angeles. He is the creator of
Mobzombies, an iPhone Game built on the Foursquare API where players’
physical movement controls their game character. His work has been
exhibited at the Wired Nextfest, and has been featured in such
publications as the New York Times, Boing Boing, Techcrunch, and

He is a graduate of Brown University and received a master’s degree
from the USC School of Cinematic Arts, where he studied interactive

Photo of Ori Inbar

Ori Inbar


Co-founder of Ogmento – developer and publisher of mobile augmented reality experiences made in collaboration with the best and brightest AR makers in the world; Author of Games Alfresco – the #1 blog for augmented reality; President of the Augmented Reality (AR) Consortium – an international group of pioneering AR companies dedicated to advancing the AR industry through collaboration. Ori is a recognized speaker and a sought after advisor for augmented reality initiatives.

Photo of Anthony  Fassero

Anthony Fassero

earthmine, inc

As founder and co-CEO, Anthony leads earthmine’s business development, sales and marketing activities in the United States and abroad. Anthony holds a degree from the University of California, Berkeley and is the co-inventor of earthmine’s core technology. Anthony has also represented the company at numerous conferences, including presentations at Demo, Where 2.0, and SPAR.

Comments on this page are now closed.


Picture of Craig Palmer
Craig Palmer
05/15/2009 2:58am PDT

I just got an iPhone recently, so I’m looking forward to this session.