Sponsors
  • Hewlett Packard
  • Microsoft
  • Salesforce.com
  • eBay
  • Amazon Web Services
  • Conduit
  • Curl
  • EMC Corporation
  • Force10 Networks
  • Intuit Quickbase
  • Keynote Systems
  • LiveWorld
  • NeuStar
  • ONEsite
  • OpSource
  • S60
  • Sun Microsystems
  • Acquia
  • Ascentium
  • awareness
  • BlueArc
  • Coradiant
  • Dixero
  • HiveLive, Inc.
  • Intel
  • Jive Software
  • Kablink
  • Kapow Technologies
  • LithiumTechnologies
  • Mzinga
  • Octopz
  • Panther Express
  • RightScale
  • SynthaSite
  • TripAdvisor
  • WebAsyst LLC
  • XBOSoft
  • ACM Queue
  • Backbone Magazine
  • Berlin Partner
  • CenterNetworks
  • Contentinople
  • Deal
  • Dr. Dobbs
  • Enterprise Technology Management
  • Fast Company
  • I Want Media
  • ITtoolbox
  • Mashable
  • MSDN Magazine
  • Next New Networks
  • PR Newswire
  • ProgrammableWeb
  • SitePoint
  • Slashdot
  • Social Media Today
  • SourceForge.net
  • TechCrunch
  • TechNet
  • Technorati
  • Topix
  • Webgrrls
  • Wired
  • WOW

Sponsor & Exhibitor Opportunities

Kelly Stewart
415.947.6236
kstewart@techweb.com

Media Sponsor Opportunities

Matthew Balthazor
(949) 223-3628
mbalthazor@techweb.com
Deadline for requests: July 1

Speaker / Program Ideas

Have a suggestion for a speaker or topic at Web 2.0 Expo New York? Send an email to: ny-idea@web2expo.com

Press/Media Inquiries

Maureen Jennings
(707) 827-7083
maureen@oreilly.com
or
Natalia Wodecki
415-947-6762
NWodecki@techweb.com

Contact Us

View a complete list of Web 2.0 Expo contacts.

Presentations: Design & UX

It’s often said that in Web 2.0, the design IS the product. But what we mean by the practice of design is evolving, and the skill sets of web designers have evolved with them. This track looks at the technical concepts, process innovations, design patterns, and frameworks that inform today’s web applications, from the perspective of user experience and interaction design.

There is a lot to learn from how other industries manage creative professionals. Stage managers, editors, orchestra conductors, and chefs can teach us how to build and support creative environments that are conducive to excellent work that is also on-time and on-budget.
When many people hear the word "theming," they think of design. While theming is a key process for integrating a design into a CMS-based website, the power of theming extends beyond look and feel. Careful theming practices can make a site more flexible, more extensible, and easier to maintain over time.
Presentation: Content Matters Presentation [PDF]
Web copy has advanced to one of the most central parts of a user's experience. Copy, not rounded corners and gradients, are what makes for an interface that's usable and useful. Hear from a panel of experts designing today's top-notch sites how to pay attention to words—from guide copy to user comments to navigation labels—so you can improve the user experience for everyone.
Just because your Web 2.0 product is being developed in an agile way, that doesn't mean it needs to look like a developer designed it, nor does it mean the design and UX teams need to be at the whim of the development schedule. Learn how to integrate UX and design work into the agile iteration process, ensuring your product looks and feels as great as it works.
Good design can encourage positivity and discourage negativity in a community. When making design decisions, site owners need to be considerate of the people who are turning their products into vibrant hubs of discourse and activity. We will share our experiences from Tumblr, Worth1000, Aviary and other case studies showcasing the good, the bad, and the ugly.
Don't let sign-up be your Achilles heel. In this presentation Josh Porter will share successful strategies that get you over the hurdle of sign-up, from clever sign-up hacks to techniques that increase motivation to even removing sign-up completely. By using one or more of these strategies, you can get people started off on the right foot using your software.
When prototyping for interaction there is a challenge in regards to how detailed should the prototype be. In some cases it’s important to get very granular in regards to behavior and interaction. In other instances it needs to be as simple as possible.
In this talk, Josh Porter will cover the bases of designing for community. You'll be armed with a valuable set of practices to implement with your own communities.
In this session, we will focus on many different pathways and trajectories along which the internet is evolving and transforming.
In Web 2.0, the product is the business. Every company faces the constant challenge of figuring out how to make their product better. This session provides a framework for achieving product success. Learn best practices in setting clear product objectives, maximizing how much customer value your development team creates, and using metrics to improve your product.
With user datastreams piling up, and sensor technology like location tracking becoming more mainstream, a fantasy has been created that devices will, over time, become "context aware." This talk will use social science findings to show what really needs to be done to put the context back into context aware technologies—and it’s not adding more data.
As web sites are moving further away from the “page” metaphor and toward more interactive 2.0 experiences, designers are faced with moving beyond the wireframe and site map. We need to be able to communicate more fluid interfaces and interactions. Sometimes this means documenting very detailed functionality and almost infinite “states,” or representing motion in a static medium.
Everywhere you look these days you see interactive gestures: touchscreens on the MTA ticket kiosks and in taxis; people tapping away at their iPhones; and grandmothers holding Wii bowling tournaments. A new era of interaction design is upon us: how will we design for it? This talk is an overview into the usability, documentation, prototyping, communication, and patterns for interactive gestures.
Traditionally, merchandising has been thought of as a problem exclusive to retail businesses, but in today's interactive product design milieu, it goes far beyond showroom dummies and POP displays. This talk looks at practical examples of successful interactive merchandising design and discusses how to bring a new consciousness to interactive product design.
You use semantic HTML. Check. You do all your presentations in CSS. Check. You support human rights. Check. You love your iPhone. Check. Are you ready for universal design for the Web? You will leave this session with a better understanding of how to design and test web applications to be more accessible for people with disabilities, and more usable on mobile devices.
Game concepts can be used to increase engagement on the Web. In fact, some of the most successful social sites can be viewed as games themselves. Charles Forman will talk about how to design and employ some game concepts from presence status, to chat and general gaming.