Opening Remarks

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Photo of John  Battelle

John Battelle

Federated Media Publishing Inc.

John Battelle, 45, is an entrepreneur, journalist, professor, and author who has founded or co-founded scores of online, conference, magazine, and other media businesses.

In addition to his work at Federated Media, one of the largest media companies on the Internet, Battelle continues to serve as the Executive Producer and Program Chair of the Web 2 Summit, as well as a partner with Battelle also maintains Searchblog, an ongoing analysis site that covers the intersection of media, technology, and culture at

Previously, Battelle occupied the Bloomberg chair in Business Journalism for the Graduate School of Journalism at the University of California, Berkeley. He was Chairman and CEO of Standard Media International (SMI), publisher of The Industry Standard and Prior to that, he was a co-founding editor of Wired magazine and Wired Ventures.

In 2005 Battelle authored The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture (Penguin/Portfolio), an international bestseller published in more than 25 languages. He is at work on his second book, with the working title What We Hath Wrought: A History of the Internet’s Next 30 Years. He is an expert in the field of media and technology, and has appeared on many national and international news channels such as CBS, BBC, CNN, PBS, Discovery, CNBC, and dozens more.

Battelle was a founding Board member of the Online Publishers Association and currently sits on the board of the Interactive Advertising Bureau. He sits on various startup advisory boards and served for nearly a decade on the Board of his children’s school.

Battelle’s honors and awards include: “Global Leader for Tomorrow” and “Young Global Leader” by the World Economic Forum in Davos, Switzerland; finalist rank in the “Entrepreneur of the Year” competition by Ernst & Young; “Innovator – One of Ten Best Marketers in the Business”by Advertising Age; and one of the “Most Important People on The Web” by PCWorld. Battelle holds a bachelor’s degree in Anthropology and a master’s degrees in Journalism from the University of California, Berkeley.

Photo of Edwin M. Lee

Edwin M. Lee

City & County of San Francisco

Edwin M. Lee, 58, is the 43rd Mayor of the City and County of San
Francisco. The former City Administrator, Lee was appointed
unanimously as successor mayor by the Board of Supervisors on
January 11, 2011 to fill the remaining year of former Mayor Gavin
Newsom’s term, who was sworn in as California’s Lieutenant
Governor on January 10, 2011. Lee is the first Asian-American mayor
in San Francisco history.

In 2010, Mayor Lee was appointed to a second term as City
Administrator by Mayor Newsom and his appointment was confirmed
unanimously by the Board of Supervisors. As City Administrator,
Mayor Lee spearheaded government efficiency measures and reforms
that reduced the size and cost of government, from reducing the
vehicle fleet to consolidating departments and back office functions to
save tax dollars. He implemented the City’s move to cleaner vehicles
and an infrastructure to support electric vehicles and green City government. Mayor Lee also
developed and oversaw implementation of the City’s first ever Ten Year Capital Plan to guide our
capital priorities and infrastructure investment.

Working with the Department of Emergency Management, Mayor Lee has overseen the City’s
disaster recovery and response planning efforts, bringing every department together to coordinate
response and recovery for the next major earthquake or emergency. With the Fire Chief, Mayor
Lee led efforts to work with PG&E to assess the City’s gas and electric infrastructure and ensure
its safety and reliability. For the 2010 U.S. Census, Mayor Lee organized the outreach efforts to
ensure our City continues to make progress on inclusion and cultural competency.

Mayor Lee first began working for the City and County of San Francisco in 1989 as the
Investigator for the City’s first Whistle Blower Ordinance and has since served as the Executive
Director of the Human Rights Commission, Director of City Purchasing, and Director of the
Department of Public Works before he was first appointed as City Administrator in 2005.

Prior to his employment with the City and County of San Francisco, Mayor Lee was the Managing
Attorney for the San Francisco Asian Law Caucus, for which he worked from 1979 to 1989.
Mayor Lee was born in Seattle, Washington. He graduated Summa Cum Laude from Bowdoin
College in 1974 and from Boalt Hall School of Law, University of California, Berkeley, in 1978.
Mayor Lee is married to his wife Anita and is the father of two daughters Brianna and Tania.

  • Adobe Systems, Inc.
  • Bing
  • Intel
  • Nielsen
  • IBM
  • Serve (amex)
  • Dell
  • Yahoo!
  • .CO
  • mylife
  • HP
  • Changers
  • Pepsi
  • PulsePoint
  • Roamz
  • Tagged
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