Chelsea Marti

Chelsea Marti
PR & Social Media Manager, TurboTax

Website | @TTaxChels

With a passion for the cross-section between digital strategy and community relations, Chelsea Marti is currently PR & Social Media Manager for TurboTax – part of Intuit Inc.’s consumer products division, which includes TurboTax, Quicken, and Mint.com.

As a member of Intuit Inc.’s consumer products division since 2008, Marti has worked on PR and social media strategy for both the Quicken line of products and TurboTax. As PR & Social Media Manager, she is focused on building engaging and informative product blogs by executing social content strategies that drive SEO and PR results, and continually leverages social media platforms like Facebook and Twitter to help acquire and engage customers. In addition to managing TurboTax’s building social media presence, Marti also conducts media relations for the line.

Before joining Intuit, Marti consulted tech companies from start-up to Fortune 500 on social media and public relations. Marti began her career doing marketing and communications for a national trade association and digital strategy consulting for the Dept. of Energy.

Marti received her Masters in Communication from the Johns Hopkins University in December 2007 and her BA in Communications from University of North Carolina at Wilmington.

Got a TurboTax question or cool infographic to share with Chelsea? You can reach her @TTaxChels on Twitter.

Sessions

Social Media Marketing
Location: 2002 Level:
Moderated by:
Ekaterina Walter (Intel)
Panelists:
Angela LoSasso (Hewlett-Packard, Co.), Chelsea Marti (TurboTax), Scott McIlnay (Department of the Navy), Victoria Ransom (Wildfire Interactive), Jeff Widman (BrandGlue.com)
Average rating: ***..
(3.73, 30 ratings)
Ever wonder how brands turn regular customers into loyal advocates? Join this panel of seasoned social media practitioners from Intel, HP, and others as they discuss Facebook lessons learned in the real world, including how to build long-term relationships with customers, encourage deep interactions with fans and innovative ways of incorporating Facebook into your integrated marketing strategy. Read more.
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