Scott McIlnay

Scott McIlnay
Director of Emerging Media Integration, Department of the Navy

Website | @smcilnay

Commander Scott McIlnay, U.S. Navy, graduated from Boston University in 1995 with bachelor’s degrees in journalism and political science. During his initial tours of duty, he served as the communications officer and main propulsion assistant on board the destroyer USS Arthur W. Radford (DD 968) and as navigator aboard the destroyer USS Mitscher (DDG 57). He then moved to the public affairs career field in 1999. CDR McIlnay served as an action officer at Public Affairs Center Norfolk. He subsequently worked in the community relations and media relations departments at the U.S. Atlantic Fleet/Fleet Forces Command where he completed the Naval War College Fleet Seminar Program and attended Joint Forces Staff College, completing a master’s degree in security studies from the Naval War College. Next, CDR McIlnay served as the Public Affairs Officer for the aircraft carrier USS Carl Vinson (CVN 70). Following the carrier tour, he attended San Diego State University, earning a master’s degree in mass communication and media studies. CDR McIlnay was next stationed at the Defense Information School (DINFOS) as an instructor and course developer where he taught public affairs in the Public Affairs Qualification Course and was the primary coordinator for the Joint Senior Public Affairs Course and also served as the Navy Element Commander. He is currently the Director of Emerging Media Integration in the Department of the Navy’s Office of Information (CHINFO) at the Pentagon.

Sessions

Social Media Marketing
Location: 2002 Level:
Moderated by:
Ekaterina Walter (Intel)
Panelists:
Angela LoSasso (Hewlett-Packard, Co.), Chelsea Marti (TurboTax), Scott McIlnay (Department of the Navy), Victoria Ransom (Wildfire Interactive), Jeff Widman (BrandGlue.com)
Average rating: ***..
(3.73, 30 ratings)
Ever wonder how brands turn regular customers into loyal advocates? Join this panel of seasoned social media practitioners from Intel, HP, and others as they discuss Facebook lessons learned in the real world, including how to build long-term relationships with customers, encourage deep interactions with fans and innovative ways of incorporating Facebook into your integrated marketing strategy. Read more.
Silverlight Showcase
Sponsors
  • Microsoft Corporation
  • .CO
  • Adobe Systems, Inc.
  • Ericsson
  • Germany Trade & Invest
  • IBM
  • Berlin Partner
  • blueKiwi
  • EffectiveUI
  • HP
  • Neustar, Inc.
  • OpenSRS
  • OpenText
  • PayPal
  • Pearltrees
  • The Planet
  • SOASTA

Rob Koziura
(415) 947-6111
rkoziura@techweb.com

Kaitlin Pike
(415) 947-6306
kpike@techweb.com

View a complete list of Web 2.0 Expo contacts.