Cary Rosenzweig

Cary Rosenzweig


Cary began serving as the CEO of IMVU in November 2007. Previously, he served as either CEO or Chief Marketing Officer at four other technology startups, including (acquired by CNET) and (acquired by Autobytel). Cary was VP and General Manager at Intuit, responsible for QuickBooks Payroll, which he grew from $100 million to $200 million over a three-year period (2003-2006). Cary began his career in marketing and brand management at Procter and Gamble, where he was Tide Brand Manager. He then went to Clorox, where he rose up the marketing ranks before becoming General Manager of the Clorox Pet Products Company.

Cary earned an A.B. in International Relations from Stanford University and an M.B.A. from the Stanford Graduate School of Business.


Strategy & Business Models
Location: 2005 Level:
Cary Rosenzweig (IMVU, Inc.)
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What does it take to build a successful virtual goods business? With the most successful user-generated virtual goods system in the world, supported by the world's largest catalog of virtual goods (over 3 million), IMVU, a leading 3D virtual world and social network, knows how to do virtual successfully. Read more.
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