Cordell Ratzlaff

Cordell Ratzlaff
Creative Director, Kapitall

Website

Cordell leads Kapitall’s interaction design and user experience. He is passionate about creating products that people fall in love with. He has designed a wide assortment of software applications and hardware devices for all types of people—from six-year-old girls to astronauts.

During a nine-year career at Apple, Cordell led Apple’s Human Interface Group, which designed major releases of the Macintosh operating system from Mac OS 8 through Mac OS X. As a Creative Director at Frog Design, Cordell designed compelling products for companies such as Disney, Hewlett-Packard, Microsoft, Yahoo!, Intel, Johnson & Johnson, and DaimlerChrysler.

Born and raised in the Midwest, Cordell has spent the past 25 years enjoying the California sunshine.

Sessions

Design & User Experience
Location: 2001 Level:
Cordell Ratzlaff (Kapitall)
Average rating: **...
(2.58, 26 ratings)
Few things are as uninspiring as a traditional financial services web site. Borrowing techniques from video games and social networking, Kapitall aims to transform the way we learn, collaborate and trade. We’ll show how we designed a user experience that gets people actively engaged in what many find to be a complicated and intimidating process. Read more.
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Sponsors
  • Microsoft Corporation
  • .CO
  • Adobe Systems, Inc.
  • Ericsson
  • Germany Trade & Invest
  • IBM
  • Berlin Partner
  • blueKiwi
  • EffectiveUI
  • HP
  • Neustar, Inc.
  • OpenSRS
  • OpenText
  • PayPal
  • Pearltrees
  • The Planet
  • SOASTA

Rob Koziura
(415) 947-6111
rkoziura@techweb.com

Kaitlin Pike
(415) 947-6306
kpike@techweb.com

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