Kristina Halvorson

Kristina Halvorson
Founder, Brain Traffic

Website | @halvorson

Kristina Halvorson is the founder and president of Brain Traffic, a content
strategy, information architecture, and web writing agency.

Since 1997, Kristina has led content strategy and web writing projects for
over 100 web sites and several Fortune 500 companies. She is a passionate
advocate for content strategy, the “hidden discipline” that lives between
information architecture, web writing, and the build process.

In 2006-2007, Kristina served as president of the Minnesota Interactive
Marketing Association (MIMA), one of the country’s leading IMAs with nearly
1,000 active members. In 2002, she co-founded the annual MIMA Summit, which
is today widely regarded as the premier regional interactive conference in
the nation.


Design & User Experience
Location: 2005 Level:
Kristina Halvorson (Brain Traffic)
Average rating: ***..
(3.88, 24 ratings)
The success of Web 2.0 and beyond depends on our ability to plan for, create, publish, and govern content people actually care about. Content strategy is the key! Learn about the roles, processes, and tools necessary to create useful, usable content. Like it or not, we're all publishers now. Shouldn't you start acting like one? Read more.
  • 3Tera, Inc
  • Ascentium
  • Awareness
  • HiveLive, Inc.
  • ImageSpan
  • Jive Software
  • Juniper Networks
  • Kapow Technologies
  • Keynote Systems
  • LithiumTechnologies
  • Nokia
  • nomee
  • Qtask
  • Rackspace Hosting
  • Remy
  • TamTamy
  • Vignette
  • Yola (fka SynthaSite)
  • Znak
  • IBM
  • eBay
  • Microsoft Corporation
  • Adobe Systems, Inc.
  • EffectiveUI
  • Germany Trade & Invest
  • NeuStar
  • ONEsite

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