Sponsors
  • Etelos
  • IBM
  • Microsoft
  • Adobe Systems, Inc.
  • Cynergy
  • Nokia
  • Openmaru Studio
  • WebEx
  • AOL
  • Citrix Systems
  • Coghead
  • Confident Technologies
  • Disney
  • Disney
  • EffectiveUI
  • F5 Networks
  • HCL Technologies
  • Intuit Quickbase
  • Oracle
  • S60
  • Salesforce.com
  • Spinscape
  • Sun Microsystems
  • Symphoniq Corporation
  • TeleAtlas
  • Yahoo! Inc.
  • Amazon Web Services
  • Atlassian Software Systems
  • awareness
  • BroadSoft
  • Curl
  • Denodo
  • Dixero
  • Force10 Networks
  • Humanix Inc.
  • Intel
  • JackBe
  • Jaduka
  • Jive Software
  • Juniper Networks
  • Kapow Technologies
  • Keynote Systems
  • Leverage Software
  • LiquidApps
  • LithiumTechnologies
  • LongJump
  • Morfik
  • Mzinga
  • NeuStar
  • Octopz
  • ONEsite
  • OpSource
  • Panther Express
  • Profy
  • Real Time Content
  • Rearden
  • Rearden Commerce
  • Remy
  • Reply
  • spigit
  • StreamVerse, Inc.
  • StrikeIron
  • XBOSoft
  • Znak
  • O'Reilly Alpha Tech Ventures
  • Panorama Capital
  • ACM Queue
  • Berlin Partner
  • BlogHer
  • Business Marketing Association
  • Dr. Dobbs
  • Fast Company
  • GigaOM
  • Juniper Research
  • Mashable
  • MSDN Magazine
  • NewTeeVee
  • Revenue Magazine
  • TechNet
  • Technorati
  • Topix
  • Webware
  • Wired
  • WOW

Sponsor & Exhibitor Opportunities

Vicki Sanders
415-947-6107
vsanders@techweb.com

Media Sponsor Opportunities

Liliana Arancibia
415-947-6179
larancibia@cmp.com

Press/Media Inquiries

confpr@oreilly.com

or

Natalia Wodecki
415-947-6762
NWodecki@cmp.com

Contact Us

View a complete list of Web 2.0 Expo contacts.

Schedule

Below are the confirmed and scheduled talks at Web 2.0 Expo San Francisco 2008 (schedule subject to change).

Check out other Web 2.0 Expo scheduling applications from the community on the wiki.

2002
11:00am Agile Development David Verba (Adaptive Path)
1:30pm Even Faster Web Sites Steve Souders (SpeedCurve)
2:40pm Designing Like We Give a Damn Katrina Alcorn (Hot Studio), Maria Giudice (Hot Studio)
3:50pm Web 2.0 Workflow Kelly Goto (gotomedia, LLC)
2003
11:00am Next-generation Mobile UI Ben Bederson (Zumobi), John SanGiovanni (Zumobi)
2:40pm The "How" of OAuth Scott Fleckenstein (Stellar)
2006
11:00am Secure Session Management for Web Applications Chris Palmer (iSEC Partners)
1:30pm Checking the "Feel" of Your UI with an Interaction Audit Josh Damon Williams (Hot Studio, Inc. ), Peter Stahl (eBay)
2:40pm Opening the Source of Intellectual Property Kennedy Brooks (Etelos, Inc. )
3:50pm Casual Privacy Kellan Elliott-McCrea (Blink Health)
2009
11:00am Failure Happens: What Broke Since Last Year (and What We Learned from It) Jesse Robbins (OnBeep, Inc.), Artur Bergman (Fastly)
1:30pm Maximizing Conversions and Overall Campaign ROI Robert Bergquist (Widemile), Sam Ee (MIVA Direct and ALOT)
2:40pm The Power of Online Communities: Lessons from the Best of the Consumer & Business Community Managers Kingsley Joseph (salesforce.com, inc.), Sam Mankiewicz (Kiva.org), Matt Warburton (Yahoo!, Inc.), Heather Champ (Flickr)
3:50pm How to Create Successful Unconferences, BarCamps, & Meetups for Almost No $$ Susan Mernit (HACK THE HOOD), Elisa Camahort Page (BlogHer Inc), Tara Hunt (Buyosphere), Kaliya Hamlin (She's Geeky)
2010
1:30pm Entering the World of Personal Analytics Ankur Shah (Techlightenment)
2:40pm Capacity Planning for Web Operations John Allspaw (Etsy)
2014
11:00am Widgets Growing Up Alex Bard (AOL - Goowy Media), Tariq Krim (NetVibes), Hooman Radfar (Clearspring Technologies, Inc.), Gary Benitt (AOL - Goowy Media), Rooly Eliezerov (Gigya Inc.), Ganesh Sivaraman (Nokia, Inc.)
1:30pm Yahoo! and Open Platforms – A Deeper Dive Neal Sample (Yahoo!)
2:40pm Beyond Google, Wikipedia, & Amazon: A Practicum on How Traditional Businesses Can Lead, Compete & Win on the Social Web George T. LeBrun (O'Reilly Insight Group), Joshua-Michéle Ross (OReilly InPractice)
3:50pm TBC
2016
11:00am The Best of Both Worlds: Combining Traditional Map Building with the Power of Community Rik Temmink (Tele Atlas), Clayton Morlock (Tele Atlas), Maureen Backe (Tele Atlas)
1:30pm Your Digital World – Meshed Ori Amiga (Microsoft)
2:40pm TBC
3:50pm TBC
2022
11:00am Games 2.0: Why the Future of Games Looks More Like Zombies and Scrabulous and Less Like Halo 3 Jeremy Liew (Lightspeed Venture Patners), Shervin Pishevar (Social Gaming Network), Siqi Chen (Serious Business), Mark Pincus (Zynga), Johan Christenson (Power Challenge)
1:30pm The Audience is the Medium: Video 2.0 & Online Communities Liz Gannes (GigaOm / NewTeeVee), Loic Le Meur (LeWeb), Mark Goldenson (PlayCafe), John Ham (Ustream.TV)
2:40pm Finance 2.0: New Business Models in Financial Services Paul Kedrosky (Venture Capitalist), Michiel de Boer (Zecco), Aaron Patzer (Mint.com), David Friedberg (The Climate Corporation), Chris Larsen (Prosper.com)
Alcove 2
11:00am BoF
The Production Mashup
2018
11:00am TBC
1:30pm TBC
2:40pm TBC
3:50pm TBC
8:00am Continental Breakfast
Room: 2nd Level Lobby
10:30am Session Break
Room: 2nd Level Lobby
2:20pm Session break
Room: 2nd Level Lobby
3:30pm Session break
Room: 2nd Level Lobby
9:00am Welcome and Morning Keynotes
Room: Ballroom - 3rd Level
Welcome and Morning Keynotes Jennifer Pahlka (Code for America), Brady Forrest (O'Reilly Media, Inc.)
9:05am Plenary
Room: Ballroom - 3rd Level
A Conversation with Jonathan Schwartz Jonathan Schwartz (Sun Microsystems), Tim O'Reilly (O'Reilly Media, Inc.)
9:35am Plenary
Room: Ballroom - 3rd Level
Dan Lyons, aka Fake Steve Jobs Gordie Mazur (The Lavin Agency)
10:00am Plenary
Room: Ballroom - 3rd Level
What Dash Knows Rob Currie (Dash Navigation, Inc.)
10:05am Plenary
Room: Ballroom - 3rd Level
What Google Knows About Spam Matt Cutts (Google)
10:15am Plenary
Room: Ballroom - 3rd Level
High Order Bit: WordPress Matt Mullenweg (WordPress / Automattic)
10:25am Plenary
Room: Ballroom - 3rd Level
TBC
11:40am Lunch
Room: Expo Hall
11:00am-11:50am (50m) Fundamentals
Agile Development
David Verba (Adaptive Path)
It's difficult to talk about development these days without coming across references to Agile. We'll explore the broad landscape of Agile and Agile-inspired development going into detail about specific practices, and take a look at where these approaches came from, discuss why they're important, and how you can start taking advantage of lessons learned.
1:30pm-2:20pm (50m) Focus on Web Operations
Even Faster Web Sites
Steve Souders (SpeedCurve)
Souders' book, High Performance Web Sites, describes the 14 best practices he developed while working as the Chief Performance Yahoo!. YSlow, the Firebug extension he created, codified those best practices. Now working at Google, Souders discusses the next set of best practices he's discovered, including the best ways to load JavaScript and where to place (and where not to place) inline scripts.
2:40pm-3:30pm (50m) Design and User Experience
Designing Like We Give a Damn
Katrina Alcorn (Hot Studio), Maria Giudice (Hot Studio)
In this case study, we show how research inspired the design of a system that harnesses the best of Web 2.0 concepts to allow architects to collaborate on humanitarian projects around the world.
3:50pm-4:40pm (50m) Design and User Experience
Web 2.0 Workflow
Kelly Goto (gotomedia, LLC)
The new web has become more than interaction; more than design. In this rapid-paced environment, companies and teams need to rethink their process and methodologies to keep up to the pace. Workflow veteran Kelly Goto combines both Agile and User Centered Design (UCD) methodologies to provide you with a new arsenal of best practices to align your design and development processes.
11:00am-11:50am (50m) Design and User Experience
Next-generation Mobile UI
Ben Bederson (Zumobi), John SanGiovanni (Zumobi)
Explore a new era of mobile UI with industry pioneer Dr. Ben Bederson. Bederson will speak on how Human-Computer Interaction (HCI) research is reshaping how consumers interact with their mobile phones.
1:30pm-2:20pm (50m) Development
Developing Firefox Extensions/Add-Ons for Web Sites
Tim Mason (Wesabe)
More and more companies and individuals are harnessing the popularity and power of Firefox's extendability. This session will walk you through the steps of setting up a development environment, developing a simple "Hello World" add-on, and how to deploy it to the Firefox world at large.
2:40pm-3:30pm (50m) Development
The "How" of OAuth
Scott Fleckenstein (Stellar)
Do you want users to share their content from your web site? OAuth can help. OAuth is an emerging community standard that enables authentication between apps. After a brief introduction and explanation of why you should implement it, Fleckenstein will jump into the steps needed to implement OAuth into your application.
3:50pm-4:40pm (50m) Development
Do Try This at Home: Ajax Bookmarking, Cross-site Scripting, and Other Web 2.0 Browser Hacks
Brian Dillard (Pathfinder Associates)
This session will examine the ways in which standards bodies, browser vendors and library/plug-in authors are shaping the future of our foundational web technologies - and how individual developers can participate in that process.
11:00am-11:50am (50m) Development
Secure Session Management for Web Applications
Chris Palmer (iSEC Partners)
Developers will learn how to develop web applications that securely manage user sessions, even on the Internet, with cookies and a dash of cryptography.
1:30pm-2:20pm (50m) Design and User Experience
Checking the "Feel" of Your UI with an Interaction Audit
Josh Damon Williams (Hot Studio, Inc. ), Peter Stahl (eBay)
What is the "feel" of your user interface? Is it consistent or jagged? See how an audit of interactions can reveal whether your site delivers a clean, simple, easy-to-operate experience to your users.
2:40pm-3:30pm (50m) Fundamentals
Opening the Source of Intellectual Property
Kennedy Brooks (Etelos, Inc. )
How do you protect your IP in an open source licensing environment? How do you balance the need for IP protection in an open source marketplace? Learn from some real-world case studies.
3:50pm-4:40pm (50m) Fundamentals
Casual Privacy
Kellan Elliott-McCrea (Blink Health)
Casual Privacy is a design pattern for sharing semi-private information that maps to how secrets are shared in real social networks, and that people will actually use. Casual Privacy plays nicely with work being done on OpenID and OAuth to offer easy sharing, ad-hoc group forming, and a reasonable expectation of privacy.
11:00am-11:50am (50m) Focus on Web Operations
Failure Happens: What Broke Since Last Year (and What We Learned from It)
Jesse Robbins (OnBeep, Inc.), Artur Bergman (Fastly)
An entertaining/informative/eye-opening review of the year's biggest failures, disasters, and painful lessons learned. Presented by Jesse Robbins and Artur Bergman of O'Reilly Radar.
1:30pm-2:20pm (50m) Marketing and Community
Maximizing Conversions and Overall Campaign ROI
Robert Bergquist (Widemile), Sam Ee (MIVA Direct and ALOT)
This session will focus on the step-by-step strategies and tactics employed by MIVA Direct and Widemile, which improved SEM spending efficiency by over 100% in less than 6 weeks.
2:40pm-3:30pm (50m) Marketing and Community
The Power of Online Communities: Lessons from the Best of the Consumer & Business Community Managers
Kingsley Joseph (salesforce.com, inc.), Sam Mankiewicz (Kiva.org), Matt Warburton (Yahoo!, Inc.), Heather Champ (Flickr)
What makes Web 2.0 companies different? The people. Online communities can form around personal interests and businesses. Hear from leading community managers on how to develop and manage growth.
3:50pm-4:40pm (50m) Marketing and Community
How to Create Successful Unconferences, BarCamps, & Meetups for Almost No $$
Susan Mernit (HACK THE HOOD), Elisa Camahort Page (BlogHer Inc), Tara Hunt (Buyosphere), Kaliya Hamlin (She's Geeky)
Learn how to tap the power of unconferences, barcamps, and more to drive viral marketing, create community, and generate business momentum—for almost no $$.
11:00am-11:50am (50m) Marketing and Community
Integrating SEO, Usability, and Internet Marketing for High Performance and Results
Rebecca Murtagh (Karner Blue Marketing LLC)
The success of a web site is not determined by cool design or technology, but its inherent ability to reach target audiences, resonate with users, and successfully convert visitors to loyal customers.
1:30pm-2:20pm (50m) Fundamentals
Entering the World of Personal Analytics
Ankur Shah (Techlightenment)
As users enter and then look beyond the world of user-generated content and Web 2.0, they generate vast amounts of data. This discussion explores the possibilities, learnings, and likely future path of personal analytics: the analysis and management of personal data.
2:40pm-3:30pm (50m) Focus on Web Operations
Capacity Planning for Web Operations
John Allspaw (Etsy)
This talk will take a look at new and different approaches to capacity planning, and how they do it at Flickr.
3:50pm-4:40pm (50m) Focus on Web Operations
Why Your Start-up Needs an Automated Infrastructure
Adam Jacob (Chef)
Providing efficient, automated operations is critical to new startups. Utilizing a demonstration company running in EC2, we'll show you what all the components of an automated infrastructure are, how they work together to solve real problems, and why they provide an important competitive advantage.
11:00am-11:50am (50m) Sponsored
Widgets Growing Up
Alex Bard (AOL - Goowy Media), Tariq Krim (NetVibes), Hooman Radfar (Clearspring Technologies, Inc.), Gary Benitt (AOL - Goowy Media), Rooly Eliezerov (Gigya Inc.), Ganesh Sivaraman (Nokia, Inc.)
Widgets are portable bits of code that are used for consumption of content and expression of your identity across the Web, desktop, and increasingly mobile. Widgets include games, stock tickers, slideshows, utilities, music players, and more. If 2007 was the year of the widget, 2008 is the year of the widget growing up.
1:30pm-2:20pm (50m) Sponsored
Yahoo! and Open Platforms – A Deeper Dive
Neal Sample (Yahoo!)
In this session Neal Sample will talk about Yahoo!’s approach to developing open platforms that enable developers to create websites and applications that can deliver more relevant, compelling and engaging experiences for users.
2:40pm-3:30pm (50m) Sponsored
Beyond Google, Wikipedia, & Amazon: A Practicum on How Traditional Businesses Can Lead, Compete & Win on the Social Web
George T. LeBrun (O'Reilly Insight Group), Joshua-Michéle Ross (OReilly InPractice)
Companies wanting to be successful on the social web will be listening to their customers in ways they never imagined and every operating group within an enterprise will see its business rules significantly change as we move deeper into the networked economy. Hear real-world experiences highlighting the successes and failures of traditional businesses that are trying to getting right.
3:50pm-4:40pm (50m)
Session
To be confirmed
11:00am-11:50am (50m) Sponsored
The Best of Both Worlds: Combining Traditional Map Building with the Power of Community
Rik Temmink (Tele Atlas), Clayton Morlock (Tele Atlas), Maureen Backe (Tele Atlas)
Tele Atlas is a leading global supplier of digital map data and dynamic content to Internet, Wireless, and Navigation markets. Hear how Tele Atlas, its partners, and the large end-user community are working together to produce the next generation of digital map content.
1:30pm-2:20pm (50m) Sponsored
Your Digital World – Meshed
Ori Amiga (Microsoft)
Today we live in a world of the web and a world of devices… an era in which the web is at the center of our experiences – experiences delivered not just through the browser on the PC but also through a wide diversity of increasingly powerful devices.
2:40pm-3:30pm (50m)
Session
To be confirmed
3:50pm-4:40pm (50m)
Session
To be confirmed
11:00am-11:50am (50m) Strategy and Business Models
Games 2.0: Why the Future of Games Looks More Like Zombies and Scrabulous and Less Like Halo 3
Jeremy Liew (Lightspeed Venture Patners), Shervin Pishevar (Social Gaming Network), Siqi Chen (Serious Business), Mark Pincus (Zynga), Johan Christenson (Power Challenge)
Games are getting easier and cheaper to build as the drivers of Web 2.0 spill into the games industry. This presentation explores the key drivers of this disruption and identifies some promising paths to create large businesses out of the opportunity.
1:30pm-2:20pm (50m) Strategy and Business Models
The Audience is the Medium: Video 2.0 & Online Communities
Liz Gannes (GigaOm / NewTeeVee), Loic Le Meur (LeWeb), Mark Goldenson (PlayCafe), John Ham (Ustream.TV)
When we give users the ability to create and distribute our own content, we don't just restrict ourselves to the one-way entertainment methods of yore. We participate, collaborate, communicate and mash up. This panel focus on interactivity and online video as they fold out over web communities, take advantage of live personal video, and incorporate favorite activities like games.
2:40pm-3:30pm (50m) Strategy and Business Models
Finance 2.0: New Business Models in Financial Services
Paul Kedrosky (Venture Capitalist), Michiel de Boer (Zecco), Aaron Patzer (Mint.com), David Friedberg (The Climate Corporation), Chris Larsen (Prosper.com)
Social networking, user generated content, and collective intelligence are disrupting a traditionally conservative and closed industry. Leading Finance 2.0 start-ups, providing innovative services based on new, yet solid business models, creating unprecedented value to consumers regarding their spending, savings, and investments.
3:50pm-4:40pm (50m) Strategy and Business Models
Living with the Internet: Experiencing the Digital Revolution from a Latino Perspective
Fernando Madeira (Terra)
There is a new revolution in Latin America. The region is emerging as a bellwether player for internet trends. See how the Latinos are creating a new media environment and reshaping the society.
11:00am-11:50am (50m) BoF
The Production Mashup
Web 2.0 is transforming the concept of a mashup from an interesting hack to a method for non-technical users to create production applications. We're not there yet, but we're making progress. Learn more about the state of “mashing up” and see how standardized integration is changing the rules of the game.
11:00am-11:50am (50m)
Session
To be confirmed
1:30pm-2:20pm (50m)
Session
To be confirmed
2:40pm-3:30pm (50m)
Session
To be confirmed
3:50pm-4:40pm (50m)
Session
To be confirmed
8:00am-9:00am (1h)
Break: Continental Breakfast
10:30am-11:00am (30m)
Break: Session Break
2:20pm-2:40pm (20m)
Break: Session break
3:30pm-3:50pm (20m)
Break: Session break
9:00am-9:05am (5m) Keynote
Welcome and Morning Keynotes
Jennifer Pahlka (Code for America), Brady Forrest (O'Reilly Media, Inc.)
Welcome
9:05am-9:35am (30m) Keynote
A Conversation with Jonathan Schwartz
Jonathan Schwartz (Sun Microsystems), Tim O'Reilly (O'Reilly Media, Inc.)
More information coming soon
9:35am-10:00am (25m) Keynote
Dan Lyons, aka Fake Steve Jobs
Gordie Mazur (The Lavin Agency)
More information coming soon
10:00am-10:05am (5m) Keynote
What Dash Knows
Rob Currie (Dash Navigation, Inc.)
Keynote
10:05am-10:15am (10m) Keynote
What Google Knows About Spam
Matt Cutts (Google)
Keynote
10:15am-10:25am (10m) Keynote
High Order Bit: WordPress
Matt Mullenweg (WordPress / Automattic)
.
10:25am-10:30am (5m)
Plenary
To be confirmed
11:40am-1:30pm (1h 50m)
Break: Lunch