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The Next Generation of Tagging: Searching and Discovering a Better User Experience

Design and User Experience
Location: 2006 Level: Intermediate
Presentation: external link

The beauty of the Web 2.0 environment is that people can leverage a global platform to share photos, videos, ideas, and opinions on just about anything. In some cases users of these community-oriented sites capture and provide commentary on global breaking news even before major news stations, such as in the case of the tragedy at Virginia Tech. With the increasing amount of user-generated content, today’s companies must continuously innovate on ways to make this data easily searchable, allowing individuals the opportunity to better discover interesting content they wouldn’t have found on their own.

Kakul Srivastava, director of product management of the popular photo-sharing community Flickr, will discuss how the company is utilizing and revolutionizing tagging and geotagging to organize data, enhance the user experience, and further their vision of being the “eyes of the world.”

Kakul Srivastava

Flickr

KAKUL SRIVASTAVA
GENERAL MANAGER OF FLICKR AT YAHOO! INC.

Kakul Srivastava is the General Manager of Product Management of Flickr at Yahoo!. Kakul oversees the product and business operations for one of the world’s largest and most popular photo sharing communities with 30 million members who have shared more than 2.5 billion photos. She has been part of the Flickr team since the company’s acquisition by Yahoo! in the spring of 2005, helping Flickr grow its membership more than 70 times larger during that span. It is now ranked among the top photo sites globally and is available in eight languages.

Prior to joining Yahoo!, Kakul helped build Adobe’s consumer digital imaging business where she was a part of launching the Adobe Photoshop Album product line. Before landing in Silicon Valley, Kakul developed a variety of bio-polymer products for heart disease treatments.

Kakul holds a BSME from MIT and an MBA from the University California, Berkeley. She currently lives in San Francisco with her husband and 18 month old son.