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Contact Us

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From Desktop to Device: Moving into a Convergent World

Focus on Mobile Web
Location: 2022 Level: Novice

You’ve built your social networking site, embraced RoR, and Ajax-ified your stale 1.0 web presence. So what’s next? Your audience is no longer sitting still—they are on the move and you need to keep up. WIth content migrating from desktop to mobile devices, flat-screen televisions, and GPS systems—you need to embrace multiple distribution systems and migration to a new environment and approach.

Success in today’s web environment means creating an effective bridge to merge design and development thinking and processes to move to a convergent 2.0 world and beyond. In this invigorating panel, join industry veterans and learn how they have successfully negotiated the gap between “old school web design” into an “always on” world.

Photo of Rekha Murthy

Rekha Murthy


Rekha Murthy is an interaction designer and content producer whose experience spans mobile, Web, and radio. Most recently, she was a product manager and user experience designer for location-aware mobile applications. Rekha’s user-centered research and design work is informed by her experience as a producer at NPR’s “All Things Considered”, and her work with Web startups during the mid-1990s.

Rekha has a Masters from MIT’s Comparative Media Studies program, where her research focused on street media, urban annotation practices, and the supporting digital technologies. Learn more at her Web site.

Photo of Kelly Goto

Kelly Goto

gotomedia, LLC

Kelly is the principal and founder of gotomedia, a San Francisco-based strategic consultancy specializing in user experience, research and interaction design. As a design ethnographer, Kelly continues to seek new methods of applying research-oriented design to interfaces, products, and mobile devices for clients such as Adobe, Apple, Macromedia, Veritas, and Bearing Point. With over 16 years of experience in the industry, Kelly has worked as a strategist and consultant for companies such as Verizon Wireless, Warner Bros. Online, the Blue Cross, Genentech and Wells Fargo. Kelly is a sought after international lecturer on the topics of branding, user experience, usability and design ethnography. Her book, Web Redesign: Workflow that Works is currently a best seller in the technology industry and has quickly become a standard for workflow and user-centered design principles.

Photo of John SanGiovanni

John SanGiovanni


John SanGiovanni has more than eight years of experience as a wireless strategist and mobile user interface designer. He is to blame for Zumobi’s obsession with design and to-the-nanosecond interest in technical and cultural trends. Before Zumobi, John was Technical Evangelist and Program Manager for Microsoft Research, where he managed external academic research funding in the areas of mobile technologies and user interfaces. In this role, he filed several patents concerning information visualization, hardware interfaces and interaction techniques for next-generation mobile devices, some of which provide the foundation for Zumobi’s core user experience. Before joining Microsoft, John worked on the Advanced Technology Learning Solutions team at PPI/Knowledge Universe and worked in Studio Entertainment for the Walt Disney Company. John has a Bachelor of Science in Advertising and a concentration on Computing from the University of Florida.

Raj Singh

Photo of Brian Fling

Brian Fling

Fling Media

Brian Fling has been a leader in the field of mobile experience for over five years. He has worked with several Fortune 500 companies to help design and develop their mobile experiences. Brian is a frequent speaker and author on the issues on mobile design, the mobile web and mobile user experience. He authored the dotMobi Mobile Web Developers Guide (dev.mobi), the first free publication to cover mobile web design and development from start to finish. Brian also runs one of the largest online communities focused on mobile design (mobiledesign.org).

Photo of Russell Beattie

Russell Beattie


Russell Beattie has 20 years of experience working as a developer, strategist and entrepreneur with a focus on web and mobility. As Technical Evangelist for the HTML5 Platform at Amazon’s Lab126, Russell helps promote development of web apps for Amazon Fire devices.