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Enterprise Mashups

Fundamentals
Location: 2002 Level: Intermediate

What’s your enterprise mashup strategy? This question is being asked more frequently these days as mashups evolve from being primarily a consumer internet trend to becoming more of a force behind the corporate firewall. With their lightweight, rapid development model based on open standards, can enterprise mashups help tackle the “long tail of corporate IT?” This may be easier said than done.

In this session we’ll look at the big picture of trends, strategy, and tactics for enterprise mashups. What are examples of successful enterprise mashups? What are the major obstacles to enterprise adoption? How are tool vendors looking to tackle this market? And how will public web APIs fit within enterprise applications?

Photo of John Musser

John Musser

ProgrammableWeb

John Musser is the founder of ProgrammableWeb.com, the leading online resource for mashups, APIs and the web as platform. During his 20-year career in software development he has shipped six award-winning software products in three industries working with companies including Electronic Arts, Credit Suisse, MTV and Bell Labs. He has taught at Columbia University, the University of Washington, and has written for a variety of technology publications on software development, most recently as author of “Web 2.0: Principles and Best Practices” published by O’Reilly Media.