Peter Kim

Peter Kim
Chief Strategy Officer, Dachis Group

Website | @peterkim

Peter Kim is Managing Director, North America at Dachis Group, a Social Business Design firm. He is a leading thinker and analyst on social business, which he discusses in his blog at He has been quoted in the press by media outlets including CNN, CNBC, NPR, The New York Times, and The Wall Street Journal.

Peter was previously an analyst at Forrester Research, focusing on the intersection of social technology and marketing strategy. Earlier, he managed international marketing operations, e-commerce, and digital marketing at PUMA AG. Peter is a graduate of the University of Virginia Darden School and the University of Pennsylvania.


Social Media
Location: New York West Level:
Tags: enterprise
Peter Kim (Dachis Group)
Average rating: ***..
(3.44, 9 ratings)
Social media marketing gurus pump catchphrases that have become commonplace. Businesses that focus on the learnings of early social media will find themselves no better off than the early pioneers who found themselves with figurative consumer arrows in their backs. This session will focus on what worked early on, why it doesn't work now, and how to create and capture value from social business. Read more.
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