Cracking The Facebook Feed

Ruben Quinones (Path Interactive)
Social Media
Location: New York West Level:
Tags: analytics
Presentation: external link
Average rating: ***..
(3.56, 9 ratings)

Cracking the feed will heighten the awareness and increase other activities that are essential in the overall health of your brand within the facebook ecosystem. Attendees of this session will learn…

- The relationship of the Feed and Facebook’s algorithm
- Earned media tactics that will ensure “feed activity”
- Measuring your success in cracking the feed over time
- Facebook paid marketing strategies that help spur activity
- And more!

Photo of Ruben Quinones

Ruben Quinones

Path Interactive

Ruben Quinones is the Director of New Media @ Path Interactive, and an Adjunct @ NYU, School of Continuing and Professional Studies, Marketing and Public Relations Studies Program. Teaching “Examining Social Media Networks for Brand Value” a core course in the Digital Media Marketing Certificate Program.

In his strategic role, Ruben provides forward thinking leadership for the company’s social media marketing processes and is also responsible for business development, consulting, and key project management for client Paid Search, Search Engine Optimization and Social marketing campaigns.

A seasoned digital marketing professional, prior to joining Path Interactive, Ruben’s related experience includes founding and marketing a one of the Internet’s first vertical search directories, directed at property managers, and was an advertising internet consultant for Verizon Media Services for regional brands. Ruben is also a blogger, contributing blogger, and speaker on Digital Marketing topics. Ruben Quinones is a graduate of Nyack College in Nyack, NY.

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Comments

Picture of Ruben Quinones
Ruben Quinones
10/12/2011 12:50pm EDT

Thanks for your comments! Slides here….. www.facebook.com/pathintera...

Rob Anderson
10/12/2011 12:38pm EDT

Highly enlightening, informative and provided more than a handful of takeaways I’ll definitely be applying to our social activity. Good stuff!

Picture of Karin Tracy
Karin Tracy
10/12/2011 11:58am EDT

Very useful session, although I could easily have listened for another hour. Appreciated the mix of screenshots and real-time action on Facebook.

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