UX Designers: the Ghosts in the Room

Jen Dary (Arc90, Inc.)
Design & UI
Location: New York East Level:
Average rating: ****.
(4.22, 9 ratings)

In his memoir, On Writing, Steven King suggests that writing is telepathy. He writes, “I never opened my mouth and you never opened yours. We’re not even in the same year together, let alone the same room… except we are together. We’re close. We’re having a meeting of the minds.”

If writing is telepathy, maybe we should consider designing a haunting. As user-experience designers, we lay out a path for users to follow… and our goal is to get them to follow it. By hook or by crook, our job is to be the ghosts in the room, using the design of the page to whisper in the user’s ear, urging them to follow the journeys we’ve laid out for them.

In this session we’ll take a look at how strong websites do this successfully. We’ll also look at the not-so-successful cases, where the user’s more apt to go rogue. We’ll review some simple ways to light the way for the user and get tangible by highlighting some easy ways to measure the success of your design.

Join us in a conversation for designers of all levels.

Jen Dary

Arc90, Inc.

In her 3 years at Arc90, Jen Epting has worked as a user-experience designer, project manager and content guardian. She studied literature and writing at college and holds a Master’s degree in French Literature. In her spare time, she writes.

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Giovani Cordioli
10/12/2011 2:19pm EDT

The presentation was export in a small size. Can you export this pdf bigger? Tks!

Jen Dary
10/12/2011 1:12pm EDT

Good feedback, Karin. Those blasted notecards! Such a help until they’re not. :)

Thanks for coming to the talk… and hope you enjoy the rest of the conference.

Picture of Karin Tracy
Karin Tracy
10/12/2011 11:44am EDT

Interesting concept (and this is coming from a UI designer/ghost!). Would loved to have heard more freeform from you and less reliance on your notes. Felt like you really came alive in the comments time.

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