Steve Hall
Publisher, Adrants

Website | @stevehall

Steve Hall is the Publisher of Adrants. Steve has done time in media, account management and new business at, among others, Leo Burnett, Starcom/Mediavest, BlackSheep Marketing, and Bozell, where he managed big ass marketing budgets for both consumer and business-to-business clients including Reebok, Sperry Topsider,, Tyco, Marriott Hotels and Marshmallow Fluff.

Steve has written about and spoken for industry associations on topics such as the advertising’s role in consumer-controlled media, the integration of public relations and advertising, the future convergence of media, and the decline of traditional media. He is co-founder of MarketingVOX, an online marketing publication, co-founder and publisher of the ad:tech industry trade show weblog and creator of the advertising social network AdGabber.


Social Media
Location: 1A08 Level:
Marissa Louie (Huffington Post), Tom Bedecarre (AKQA), Steve Hall (Adrants), Rob Beeler (AdMonsters), Alisa Leonard-Hansen (iCrossing)
Average rating: **...
(2.30, 10 ratings)
Due to declining advertising budgets, low user engagement and click-through rates, and an oversupply of ad inventory, social media websites have been forced to re-examine their advertising strategies. So how can Web 2.0 companies make more advertising revenue? Join a panel of experts who will show where the opportunities of advertising in social media exist. Read more.
  • IBM
  • Microsoft
  • Awareness
  • Blue Kiwi Software
  • Ericsson Labs
  • Jive Software
  • Layered Technologies, Inc.
  • Neustar, Inc.
  • OpenText
  • Opera Software
  • Overtone
  • Qtask
  • Rackspace Hosting
  • Sony Ericsson

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