Shwen Gwee

Shwen Gwee
Lead, Health Informatics and New Media, Vertex Pharmaceuticals

Website

Shwen is part of the Corporate Communications group at Vertex Pharmaceuticals, where he leads New Media Communications and focuses on New/Social Media, Web 2.0, and Health 2.0. He develops and implements digital strategies in support of Marketing and Communications initiatives and establishes/maintains key relationships with new media publishers and “new influencers”.

Shwen speaks regularly at industry events on New/Social Media and advises various industry-related organizations on their social media strategies. For 2009, he will chair the annual Digital Pharma conference and sits on the advisory board for IAmBiotech.org.

Shwen also hosts the Med 2.0 Blog & Podcast (med20.com) and is the founder of the Social Pharmer Network and Unconference (SocialPharmer.com) — a network for new and social media in pharma and healthcare.

For more info, please see:
http://www.linkedin.com/in/shwen

Sessions

Social Media
Location: 1A08 Level:
Sean Power (Watching Websites), Jeffrey Neu (J. C. Neu and Associates), Chris Brogan (New Marketing Labs), Shwen Gwee (Vertex Pharmaceuticals), Liz Mair (Hynes Communications)
Average rating: **...
(2.67, 6 ratings)
Social media advocates encourage us to be transparent and accessible online. As companies, we rush to join our competitors on social media platforms. But what happens when our employees' personal profiles become stronger brand presences than our own corporate ones, and who owns it? Read more.
Sponsors
  • IBM
  • Microsoft
  • Awareness
  • Blue Kiwi Software
  • Ericsson Labs
  • Jive Software
  • Layered Technologies, Inc.
  • Neustar, Inc.
  • OpenText
  • Opera Software
  • Overtone
  • Qtask
  • Rackspace Hosting
  • Sony Ericsson

Sponsor & Exhibitor Opportunities

Rob Koziura
(415) 947-6111
rkoziura@techweb.com

Download the Web 2.0 Expo New York Sponsor/Exhibitor Prospectus

Media Partner Opportunities

Kaitlin Pike
(415) 947-6306
kpike@techweb.com

Contact Us

View a complete list of Web 2.0 Expo contacts.