Doing More with Less by Design; Culture + Creativity + Collaboration + Community = Commerce

Moderated by: Bonnie Sandy
Location: New Amsterdam Level:

Can the rate of adoption be affected by design. How does our perception of values affect the survival of tech products! Designing product, sales and marketing to maximize results with less resources can help organizations cut cost and develop an extremely loyal customer base!!

Separate the facts from the hype and build what works! How Local businesses perceive and use 2dcodes, Google Wave, Augmented Reality affects design and usability. Bridging the digital divide and getting technology into the hands of non traditional audiences, often means paying attention to the cornerstones; – Culture + Creativity + Collaboration + Community = Commerce.

Explore what is needed to serve and bridge a gaping (and potentially lucrative) digital divide. DeMarketPlace is a virtual network & incubator, centered in Brooklyn, designed within the constraints of doing more with less! The goal was to create a methodology and model while identifying and testing tools that could be used to and adapted in any country with whatever existing resources were available, thus giving local businesses access to a Global Market in the shortest time possible!

  • IBM
  • Microsoft
  • Awareness
  • Blue Kiwi Software
  • Ericsson Labs
  • Jive Software
  • Layered Technologies, Inc.
  • Neustar, Inc.
  • OpenText
  • Opera Software
  • Overtone
  • Qtask
  • Rackspace Hosting
  • Sony Ericsson

Sponsor & Exhibitor Opportunities

Rob Koziura
(415) 947-6111

Download the Web 2.0 Expo New York Sponsor/Exhibitor Prospectus

Media Partner Opportunities

Kaitlin Pike
(415) 947-6306

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