• eBay
  • IBM
  • Nokia
  • Salesforce.com
  • Atlassian Software Systems
  • IS Tools
  • Jive Software
  • Telligent
  • Yoolink
  • zanox
  • Zoho
  • AugItaly
  • Berlin Partner
  • brand eins
  • CenterNetworks
  • Dr. Dobb's Journal
  • Enterprise Technology Management
  • iBusiness
  • Internethandel
  • it-forum
  • Kongress Media
  • marketing-BÖRSE
  • media.net
  • Mister Wong
  • press1
  • ProgrammableWeb
  • ReadWriteWeb
  • T3N
  • TechCrunch
  • 2112Portals
  • Alcatel-Lucent
  • Artiklz
  • Backbase
  • Berlin Partner GMBH
  • Foxit Software
  • O'Reilly Media
  • Polopoly
  • Reply
  • Universal Mind
  • Yuuguu

Sponsor & Exhibitor Opportunities

Kelly Stewart
kstewart@techweb.com or call +1 (415) 947-6236

Media Sponsor Opportunities

Matthew Balthazor
+1 (949) 223-3628

Speaker / Program Ideas

Have a suggestion for a speaker or topic at Web 2.0 Expo Europe? Send an email to: eu-idea@web2expo.com

Press/Media Inquiries

Maureen Jennings
+1 (707) 827-7083


Natalia Wodecki
+1 (415) 947-6762

Contact Us

View a complete list of Web 2.0 Expo Europe contacts.

Improving Your Site's Usability - What Users Really Want

13:00 Tuesday, 21-10-2008
Location: A3-4 Level: Novice

This session takes a broad look at delivering the best possible experience to users of your website or application.

Covering experience strategy, usability, design, features, visitor patterns, information architecture, email marketing – this session is ideal for anyone who wants to optimise their site for increased user happiness, which in turn will lead to more sales!

Photo of Leisa Reichelt

Leisa Reichelt

Australian Government, Digital Transformation Office

Leisa leads a team of designers, researchers, writers and analysts who work within agile, multidisciplinary teams to create continuous connection between the Australian government and its citizens, and a real understanding of the human experience of government as it transforms to design digital services that really meet users needs. She heads Service Design in the Digital Transformation Office (DTO) in Sydney and Canberra.

Previously she was Head of User Research at the Government Digital Service (GDS) in the UK.

Leisa has a background in User Centred Design, Design Research and Information Architecture combined with a passion for making these practices more accessible and more successful for companies with limited time or resources, and for those who work using agile or lean methods.

Leisa is a regular speaker and workshop-giver and has spoken at conferences including London IA, UX London, dConstruct, Drupalcon, EuroIA, Future of Web Apps, Web 2.0 Expo, Next, Interesting, GUADEC, Interaction, and Reboot. She has mentored at Seedcamp and founded the London UX Bookclub.

When not working she cycles, play with her two small sons and has an ongoing battle to defend her homegrown veg from the evil weeds at her allotment.