Building Resilient User Experiences

Mike Brittain (Etsy)
Web Performance Mission City Ballroom
This presentation will be streamed live along with the other keynotes.
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Large-scale sites are complex systems, where every page is likely generated with data pulled from multiple back-end data stores and services. Yet, not every piece of data on the page is critical to the user experience. The front-end of your site (i.e. front-end applications, templates, and user interface) needs to be designed to tolerate service outages. Features that your users will see need to have not just manual configuration flags, but also the ability to fail gracefully when a back-end service is unavailable. It’s important to note that in many cases, your site’s users will never realize the difference.

This talk is focused on getting front-end engineers, application developers, and product managers to think about their sites and products with an operational mindset. Topics covered in this talk will include:

  • Identifying data sources used throughout your site
  • Front-end design patterns for failure modes
  • De-coupling non-critical user interfaces
  • Effectively communicating failure to your community
  • Validating failure scenarios with “Game Days”
  • Configuration flags
Photo of Mike Brittain

Mike Brittain


Mike leads the Mobile group at Etsy (iOS, Android, Mobile Web), and was previously responsible for building up the Software Infrastructure teams (Core Platform, Dev Tools, CI, Site Performance).

Want to hear what Etsy is up to? Want to chat Continuous Deployment, Performance Culture, or Mobile Development? Reach out and let’s find a chance to meet at Velocity NYC:


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