Praveen Madan

Praveen Madan
Community Engagement Officer, Keplers2020, Booksmith

Website | @pmadan

Praveen Madan is a literary entrepreneur who quit his cushy corporate job in consulting and technology to focus on building the community bookstore for the 21st century. Praveen kicked-off his pursuit in 2007 by teaming up with Christin Evans to acquire and transform the Booksmith bookstore in San Francisco’s Haight Ashbury. In 2009, he partnered with Cody’s long-term events manager Melissa Mytinger to launch Berkeley Arts & Letters, which has become one of the top speaking series in the Bay Area. Recently Praveen stepped in to save Kepler’s, the iconic Bay Area bookstore, from imminent closure and is working closely with a group of community champions to transform Kepler’s into a next generation literary venture built around a new level of community engagement, stewardship, and sustainability. Praveen is also on the Board of Berrett-Koehler Publishers.

Before jumping full-time into the world of books and ideas, Praveen was a VP of Marketing at Trilogy Software and a Principal Consultant at A.T. Kearney. Praveen holds a Bachelor of Engineering from IIT, New Delhi and an MBA from University of Texas at Austin. Praveen’s Twitter handle is @pmadan.


Market Chelsea
Thad McIlroy (, Praveen Madan (Keplers2020, Booksmith)
Average rating: *****
(5.00, 1 rating)
Silicon Valley’s iconic bookstore Kepler’s just launched a project to transition to a next-generation literary venture. In this interview, Praveen Madan, the leader of Keplers2020 will address the following questions: Why do people still care about community bookstores? Why re-invent a community bookstore? Is radical change needed? Is it necessary? Read more.
  • Publishers Weekly
  • Ingram Content Group
  • codeMantra
  • Impelsys Inc.
  • SPi Global
  • Baker & Taylor
  • Blackboard
  • Bowker
  • Hewlett Packard
  • Innodata
  • Jouve North America
  • MarkLogic
  • Newgen KnowledgeWorks
  • Océ North America
  • Temis
  • Aptara
  • Atex
  • LibreDigital
  • Media Services Group
  • MarkLogic
  • Smashwords, Inc.

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