Hiring, Training, and Managing the Hybrid Publishing Employee

Moderated by:
Jon Bruner (O'Reilly Media)
Bruce Upbin (Forbes), Taylor Buley (Forbes)
Manage Broadway North
This presentation will be streamed live.
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It’s more important than ever for editors and software developers to understand each other and work together effectively. Enter the emerging role of publishing hybrid: editors who can code and coders who understand the editorial mindset. Coding is an increasingly common part of the editorial skillset, even for those who haven’t studied computer science formally. We’ll talk about who these people are, what they do, and how to manage them to keep them happy and productive.

Photo of Jon Bruner

Jon Bruner

O'Reilly Media

Jon Bruner is a data journalist who approaches questions that interest him by writing and coding. Jon is cochair of the O’Reilly Solid conference, focused on the intersection between software and the physical world, and he oversees O’Reilly’s publications on hardware, the Internet of Things, manufacturing, and electronics. Before coming to O’Reilly, Jon was the data editor at Forbes magazine. He lives in San Francisco, where he can occasionally be found at the console of a pipe organ.

Photo of Bruce Upbin

Bruce Upbin


Bruce Upbin is a managing editor at Forbes. He oversees the technology and database-driven editorial teams. He is a graduate of Northwestern University and the University of Arizona. He lives in Brooklyn.

Photo of Taylor Buley

Taylor Buley


Taylor Buley is a technology reporter for Forbes covering Internet infrastructure and Web services. He graduated with a masters in Communication from Stanford and a bachelor’s degree in Philosophy, Politics & Economics from the University of Pennsylvania, where he focused on journalism and choice and behavior, respectively. In 2007, he was a Robert Bartley Fellow at the Wall Street Journal. In 2006, he was a Burton Gray memorial intern at Reason magazine. Before that, he interned at the White House Council of Economic Advisers.

  • Publishers Weekly
  • Ingram Content Group
  • codeMantra
  • Impelsys Inc.
  • SPi Global
  • Baker & Taylor
  • Blackboard
  • Bowker
  • Hewlett Packard
  • Innodata
  • Jouve North America
  • MarkLogic
  • Newgen KnowledgeWorks
  • Océ North America
  • Temis
  • Aptara
  • Atex
  • LibreDigital
  • Media Services Group
  • MarkLogic
  • Smashwords, Inc.

For information on exhibition and sponsorship opportunities at the conference, contact Sharon Cordesse at scordesse@oreilly.com

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