The Future of Reading – How to Make Fonts Look Great in e-Books

Vladimir Levantovsky (Monotype Imaging), Steve Matteson (Monotype Imaging Inc.), Geoff Greve (Monotype Imaging Inc.), Alin Jardim (Monotype Imaging)
Make Chelsea-Gotham
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Web fonts and e-publishing tools bring a vast array of typographic choices. But how do you effectively harness type and typographic controls that were once the domain of book designers and publishers?

Meet experts who will help you make the right choices. Join Vladimir Levantovsky, Steve Matteson and Geoff Greve of Monotype Imaging as they go “under the hood” with type for the screen. Vlad is a member of the W3C and IDPF organizations, working on industry standards such as EPUB 3. Steve has designed some of the world’s most widely used typefaces, including the Droid fonts for Android devices and the UI fonts for Xbox 360 consoles. Geoff is the expert in technology for type on screen.

Learn about:

* the top things you need to know that will influence your type selection
* how to use fonts effectively on the screen
* the latest changes in the EPUB and CSS specifications that enable rich typographic features
* how to manage multiple weights in CSS using CSS3 @font-face
* how to avoid using too many font weights – or the wrong weights
* advanced font properties, supported font formats and technical aspects of screen technologies and text rendering

Photo of Vladimir Levantovsky

Vladimir Levantovsky

Monotype Imaging

Vladimir Levantovsky is a senior technology strategist at Monotype Imaging Inc. and currently serves as a chair of the W3C Web Fonts Working Group and a chair of the ISO SC29/WG11 ad-hoc group on font format representation. He has been involved in the work of various industry consortiums and standards organizations since 2002, and is passionate about advancing typographic capabilities on CE and mobile devices and on the Web. He has been an active contributor to the development of various technology platforms, including hardware-accelerated vector graphics (OpenVG), Java ME profiles for mobile devices (JSR-271 and JSR-287), DVB Multimedia Home Platform, OMA Rich Media Environment and core font technology standardization at ISO/IEC.

Photo of Steve Matteson

Steve Matteson

Monotype Imaging Inc.

A 1988 graduate of the School of Printing at Rochester Institute of Technology, Steve found his passion for type and typography among the historic collections of books, metal type, type-casting equipment and printing presses. In 1990 Steve was hired by Monotype Typography as a contractor to aid in the production of Microsoft’s first TrueType fonts. Having already spent over two years mastering the hinting algorithms of a similar technology for another company, TrueType was an easy transition, and produced fonts for OEM customers such as Apple, Hewlett-Packard and Microsoft. Working on the technical aspects of type helped fuel Steve’s ambition to design new typefaces. He completed a handwriting design called Andy and a revival of Frederic Goudy’s Truesdell in 1993. These were quickly followed by a screen font design for main frame terminal emulation (Andalé), Blueprint, Fineprint, Binner Gothic, Goudy Ornate, and user interface fonts for the original Xbox, Windows Vista and the Android OS.

Geoff Greve

Monotype Imaging Inc.

Geoff Greve, Vice President of Type Technologies from Monotype Imaging is the one in the organization who has an office full of tech gadgets and toys. His colleagues think he has the greatest job in the company as he is allowed to play all day ;)
No, seriously. Geoff is the one who knows all about the challenges regarding type on screen in every kind.

Photo of Alin Jardim

Alin Jardim

Monotype Imaging

At Monotype Imaging Inc Alin assists global publishers, ad agencies, and media groups to help them find and license the right font imaging technologies to suit their budgets.

A leading global provider of text imaging solutions for the display and printing of high-quality digital text. Our technologies are deployed across a range of consumer electronics (CE) devices, including laser printers, digital copiers, mobile phones, digital televisions, set-top boxes and digital cameras, as well as in numerous software applications and operating systems. We also license our typefaces and provide font management services to creative and business professionals through custom font design services, direct sales and our e-commerce Web sites:,, and

  • Publishers Weekly
  • Ingram Content Group
  • codeMantra
  • Impelsys Inc.
  • SPi Global
  • Baker & Taylor
  • Blackboard
  • Bowker
  • Hewlett Packard
  • Innodata
  • Jouve North America
  • MarkLogic
  • Newgen KnowledgeWorks
  • Océ North America
  • Temis
  • Aptara
  • Atex
  • LibreDigital
  • Media Services Group
  • MarkLogic
  • Smashwords, Inc.

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