From One Book to Many Platforms – Planning for Tomorrow’s Digital Landscape

Eric Freese (codeMantra, LLC)
Average rating: ***..
(3.50, 2 ratings)

As the range of eReading devices continues to expand, publishers are finding that enhanced eBooks and apps aren’t simple, natural extensions of their printed counterparts. They require a great deal of careful planning due to differences in eReader capabilities and implementations, as well as complexities of the original publication.

This case study based session will take one book, the World English Bible, and discuss the challenges and opportunities in creating enhanced eBooks (intelligent table of contents, bidirectional linking, external links to study files and geospatial data, hidden text, media support, etc.) that take full advantage of the capabilities of many platforms, while minimizing the creation of device-specific versions and processes. Join Eric Freese for a show-and-tell session including key considerations, traps, pitfalls and lessons learned.

This session is sponsored by Aptara

Photo of Eric Freese

Eric Freese

codeMantra, LLC

Eric Freese is a veteran of publishing production optimization. From the early days of SGML, he has worked as a consultant, software developer and content architect. As Director/Solutions Architect for Aptara, Eric helps customers efficiently transition to cost-saving digital publishing models that simultaneously support eBooks and traditional print production.

  • Ingram Content Group
  • Qualcomm
  • codeMantra
  • Impelsys Inc.
  • Aptara
  • Bowker
  • Connotate
  • HP
  • Jouve North America
  • LibreDigital
  • Malloy
  • MarkLogic
  • Random House, Inc.
  • SPi Global
  • Sterling Commerce
  • Baker & Taylor
  • The BookMasters Group
  • Constellation
  • Jacquette Consulting
  • Mashery
  • Silverchair
  • Wolfram
  • Smashwords, Inc.

For information on exhibition and sponsorship opportunities at the conference, contact Sharon Cordesse at

Download the TOC Sponsor/Exhibitor Prospectus (PDF)

View a complete list of TOC contacts