Twitter Scorecard for Publishers

Location: Odets (4th Floor) Level:
Average rating: ****.
(4.00, 6 ratings)

Combining data, sentiment analysis, metrics, and other useful measurements, this session will show Publishers what is going on specifically in the publishing industry with regards to using Twitter effectively.

Photo of Mike Hendrickson

Mike Hendrickson

O'Reilly Media, Inc.

Mike Hendrickson has held a variety of positions in the publishing industry including, Product Development Manager, Editor, Executive Editor, Editor-in-Chief, and Associate Publisher. Two constants are that he has always enjoyed managing people and being involved with cutting-edge technologies. At O’Reilly, he is the Associate Publisher for the Open Tech eXchange division, where he is working to grow existing print market share while expanding into new online and in person markets.

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John Warren
02/24/2010 10:23am EST

Extremely useful info, one of the best presentations of the conference. Even if you didn’t attend I recommend that you download the slides, you’ll get almost everything covered.

Drew Andrews
02/23/2010 9:50am EST

Great Session!

  • Ingram Content Group
  • Qualcomm
  • Copia
  • Impelsys Inc.
  • Innodata Isogen, Inc.
  • Adobe
  • Aptara
  • Baker & Taylor
  • Bowker
  • codeMantra
  • Connotate
  • Google
  • HP
  • LibreDigital
  • MagMe
  • Malloy
  • Mark Logic
  • oXygen XML Editor
  • Chuckwalla
  • Foxit Software
  • Jacquette Consulting
  • Jouve North America
  • Lulu
  • Marvell
  • Media Services Group
  • PubServ
  • Safari Books Online
  • Silverchair
  • Virtusales
  • Vitrium Systems
  • Smashwords, Inc.

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