A Post-Hype Playbook: Compete to Win in the eBook Marketplace

Vincent Henderson (Innodata Isogen)
Products & Services
Location: Columbia -Duffy (7th Floor) Level:

For years, eBook sales have failed to match the lofty visions of industry observers. But now, as sales of eBooks are expected to continue growing in 2009 and beyond, many leading media, e-commerce and publishing companies are making plans to take advantage of this market’s potential.

As the debate rages over which eBook formats will gain public acceptance, publishers can prepare for the digital marketplace by converting their current and legacy content to a platform that will enable them to adapt material to a range of delivery formats. In this session, Jan Palmen of Innodata Isogen will discuss how publishers can start leveraging XML and single-source publishing technologies as a starting point for the eBook market.

And as the debate continues to rage over which reading device will be preferred by consumers, organizations can take a few sensible steps today to gain a competitive edge in this emerging marketplace by preparing existing and current titles for eBook ready formats.

This session will help your organization determine the most effective way to:

  • Leverage existing and new publishing technologies
  • Comply with emerged standards for eBooks like EPUB
  • Prepare your content for multiple outlets, including eBooks

Vincent Henderson

Innodata Isogen

Vincent Henderson was elected a Vice President for Innodata Isogen’s Publishing Practice in late 2006. Mr. Henderson will lead the company’s efforts in Europe to align company capabilities to meet customer requirements and drive the company’s growth by leveraging its expertise in foreign language capabilities, business consulting and knowledge process outsourcing.

Prior to joining Innodata Isogen, Mr. Henderson was Director of Consumer Products, Worldwide, for Bowne Global Solutions, now Lionbridge, where he owned production and most sales on his segments, with revenue and EBITDA accountability and strategic autonomy. Prior to that, Mr. Henderson gained deep experience in the language services industry, delivering services and content to global corporations for nearly 15 years.

  • Impelsys Inc.
  • Ingram Industries
  • oXygen XML Editor
  • Adobe Systems, Inc.
  • codeMantra
  • Connotate
  • DPCI
  • Innodata Isogen, Inc.
  • LibreDigital
  • Lulu
  • Malloy
  • Mark Logic
  • Media Services Group
  • Quark, Inc.
  • ReadHowYouWant
  • RSuite
  • Safari Books Online
  • Smashwords, Inc.
  • Sterling Commerce
  • Verso Digital

Sponsorship Opportunities

For information on exhibition and sponsorship opportunities at the conference, contact Sharon Cordesse at scordesse@oreilly.com

Press and Media

For media-related inquiries, contact Maureen Jennings at maureen@oreilly.com

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