The Unscary Technology

Aaron Stanton (Novel Projects, Inc.)

The most powerful technologies in the publishing industry have traditionally been the scariest. They required the most radical change, and the most loss of control for the publisher. Novel Projects takes a look at the love/hate relationship between technology and publishing, and the new generation of tools set to radically change the role of technology in the daily life of a publishing house.

Photo of Aaron Stanton

Aaron Stanton

Novel Projects, Inc.

Aaron Stanton is the founder and CEO of Novel Projects, a technology company that focuses on data mining to change how readers find books, writers write books, and publishers publish books.

  • Impelsys Inc.
  • Ingram Industries
  • oXygen XML Editor
  • Adobe Systems, Inc.
  • codeMantra
  • Connotate
  • DPCI
  • Innodata Isogen, Inc.
  • LibreDigital
  • Lulu
  • Malloy
  • Mark Logic
  • Media Services Group
  • Quark, Inc.
  • ReadHowYouWant
  • RSuite
  • Safari Books Online
  • Smashwords, Inc.
  • Sterling Commerce
  • Verso Digital

Sponsorship Opportunities

For information on exhibition and sponsorship opportunities at the conference, contact Sharon Cordesse at

Press and Media

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