Optimizing Distribution + Maximizing Control + Channel Transformation = The Perfect Trifecta for Publishers

Russell P. Reeder (Media Temple, Inc.), Chris Odom (LibreDigital)
Products & Services
Location: Harlem (7th Floor) Level:

The digital revolution has often provoked more questions than answers. That’s because content owners have always needed to balance a desirable breadth of distribution options with the need to exercise control over copyrights and a profound and correct perspective on where proprietary content has been distributed. Add in the challenges that other “500 pound gorillas” in the book distribution business represent – and most Publishers have even more questions.

Enter the Internet Digital Warehouse, a concept that forms the core of LibreDigital’s business proposition for Publishers. In this session, you will learn about some compelling issues around the digital distribution of book content that you may not have considered. LibreDigital will also present a full review of a typical book digitization project, including sales-generating topics like widgets and how the company provides the platform to store and secure all digital content – and to deliver digital content on demand, to any marketplace, consumer or device. This presentation closes with a dynamic look at emerging distribution models that are truly protective for Publishers. It’s a session that’s not-to-be-missed for TOC professionals!

Photo of Russell P. Reeder

Russell P. Reeder

Media Temple, Inc.

Russell P. Reeder is President and COO of (mt) Media Temple, Inc., a top provider of web hosting and cloud services that powers 1.5 million websites for 125,000 customers in 100 countries worldwide. He’s responsible for the (mt) brand’s overall vision and strategy, and for driving scalable growth for the recently acquired Virb.com.

A 18-year veteran of the IT field, Reeder has led numerous cutting edge companies, from entrepreneurial ventures to Fortune 500 powerhouses like Oracle and Mobil Oil. He’s steered organizations out of financial distress, led multiple turnarounds, and managed high-growth businesses that have sold for more than $1.2 billion.

His most recent success story is LibreDigital, a company whose digital publishing platform helps people find and read their favorite books, magazines, and newspapers when and where they choose. As President and CEO, Russ led LibreDigital through its sale to publishing giant RR Donnelly, helping the company rack up a client list that currently includes such world-famous brands as Apple, Barnes & Noble, HarperCollins, Simon & Schuster, The New York Times, and Sony.

Prior to that, as President, COO, and Acting CEO of NXTV, Reeder led the company to the forefront of the IPTV and IP video-on-demand industry, rebuilding its operations and boosting both efficiency and global sales.

Reeder eats complex business models for breakfast and washes them down with a big mug of social media mastery. He’s thrilled to be able to put his expertise in information technology, content distribution, mobile technology, and social commerce spaces to good use as he leads Media Temple’s 200 highly dedicated employees.

Chris Odom

LibreDigital

Sponsors
  • Impelsys Inc.
  • Ingram Industries
  • oXygen XML Editor
  • Adobe Systems, Inc.
  • codeMantra
  • Connotate
  • DPCI
  • Innodata Isogen, Inc.
  • LibreDigital
  • Lulu
  • Malloy
  • Mark Logic
  • Media Services Group
  • Quark, Inc.
  • ReadHowYouWant
  • RSuite
  • Safari Books Online
  • Smashwords, Inc.
  • Sterling Commerce
  • Verso Digital

Sponsorship Opportunities

For information on exhibition and sponsorship opportunities at the conference, contact Sharon Cordesse at scordesse@oreilly.com

Press and Media

For media-related inquiries, contact Maureen Jennings at maureen@oreilly.com

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