Secrets from the Underground (for Publishers)

Moderated by:
Aaron Miller (ReadSocial)
Panelists:
Travis Alber (Publicis Lifebrands Medicus / Digitas Health), Kyusik Chung (Discovereads), Jurgen Fauth (Fictionaut), Scott Lindenbaum (Electric Literature)
General New York East
Average rating: ***..
(3.33, 6 ratings)

Traditional Publishing moves slow… but technical innovation happens
at breakneck speeds. Although they don’t have deep pockets, start-ups
have an easier time innovating, iterating, and evaluating what works
in the marketplace. Learn about what some of today’s start-ups are
working on. Hear things they’ve learned about the marketplace and
where to take it. And get some tips on how they plan to inject some of
their disruptive ideas into the big houses.

Includes representatives from Discovereads,
BookGlutton, Electric Literature and more.

Aaron Miller

ReadSocial

Aaron Miller is a writer and entrepreneur with twelve years of experience working with the Web as a publishing medium. He has been writer, designer, developer and publisher at various stages of his career, and has spent the last four years deeply involved in developing new reading technology. He holds a Master’s Degree in Interactive Multimedia and an MFA in Creative Writing from UC-Irvine.

Photo of Travis Alber

Travis Alber

Publicis Lifebrands Medicus / Digitas Health

Travis Alber has been delivering intuitive online experiences for 18 years. She’s focused on creative direction and user experience in both the startup and agency arenas, and now heads up the User Experience practice at Publicis Lifebrands Medicus / Digitas Health NY.

She’s passionate about making the complex seem simple, and delivering excellent experiences across mobile, tablet, desktop and wearable environments. The belief that a brand experience should transcend the technology through which it is delivered is central to her approach.

Recently Travis has focused on how to improve experiences in the health and wellness space, working with AbbVie, Pfizer, Daiichi Sankyo, and Sanofi; in the past she’s also worked with Cisco, Dodge, Audible, Macys, Sprint and Sony. She’s also written for O’Reilly Media, recently contributing a chapter to
“Book: A Futurist’s Manifesto: A Collection of Essays from the Bleeding Edge of Publishing”

Photo of Kyusik Chung

Kyusik Chung

Discovereads

Kyusik is the CEO and co-founder of Discovereads.com. Discovereads is a book social network that learns your personal tastes and provides you with the best book recommendations on the web. We’re passionate about connecting readers with books and authors that match their diverse tastes.

Prior to founding Discovereads, Kyusik was one of the first employees at Zillow.com, where he initiated work on the Zestimate (home valuation system) and managed advertising products. Prior to that, he worked at Expedia.com. Kyusik has an MBA in Entrepreneurship and Finance from NYU and a BS in Math and Computer Science from Yale.

Photo of Jurgen Fauth

Jurgen Fauth

Fictionaut

Jürgen Fauth is a writer, film critic, and the founder of Fictionaut, an innovative literary community that is quickly becoming a hub for online fiction and has already attracted some of the Internet’s most talented writers. Jürgen received a doctorate from the Center for Writers at The University of Southern Mississippi, where he studied with Frederick Barthelme and Mary Robison. His short stories have been published in a number of journals including Chiron Review, La Petite Zine, and Berkeley Review, and he was a longtime associate editor for fiction at Mississippi Review. A native of Wiesbaden, Germany, he now lives in Astoria, New York, with his wife, the writer Marcy Dermansky (Bad Marie) and their daughter Nina.

Photo of Scott Lindenbaum

Scott Lindenbaum

Electric Literature

Scott Lindenbaum is the Co-Founder and Editor of Electric Literature, a new publisher dedicated to using electronic media and innovative distribution to keep literature a vital part of popular culture. For almost ten years Scott was a half-pipe snowboard competitor who rode for Burton Snowboards. It was only after a near-fatal collision with a birch tree in 2001 that reading, writing, and editing became central in his life.

Electric Literature’s self-titled short story anthology has published new fiction by Pulitzer Prizewinner Michael Cunningham, MacArthur “Genius” Grant winners Colson Whitehead and Lydia Davis, and literary heavyweights Rick Moody, Jim Shepard, and Aimee Bender, Joy Williams, and Javier Marias among others. Electric Literature was the first short story magazine to publish to the iPhone and the iPad, the first to create a YouTube channel featuring cross-genre collaborations between writers, filmmakers, musicians and animators, and the first to micro-serialize a short story over Twitter (“Some Contemporary Characters” by Rick Moody), a move that helped net them over 150,000 Twitter followers (@ElectricLit), more than any other publisher in the world. Their digital and print-on-demand publishing model allows them to avoid large printing bills and use that money to pay writers $1,000 per story.

Electric Literature has been featured in the New York Times, The Washington Post, The LA Times, Publishers Weekly, O Magazine, Interview, Paper, BOMB, and the PBS NewsHour among others.

  • Ingram Content Group
  • Qualcomm
  • codeMantra
  • COPIA
  • Impelsys Inc.
  • Aptara
  • Bowker
  • Connotate
  • HP
  • Jouve North America
  • LibreDigital
  • Malloy
  • MarkLogic
  • Random House, Inc.
  • SPi Global
  • Sterling Commerce
  • Baker & Taylor
  • The BookMasters Group
  • Constellation
  • Jacquette Consulting
  • Mashery
  • Silverchair
  • Wolfram
  • Smashwords, Inc.

For information on exhibition and sponsorship opportunities at the conference, contact Sharon Cordesse at scordesse@oreilly.com

Download the TOC Sponsor/Exhibitor Prospectus (PDF)

View a complete list of TOC contacts

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