App Analytics, And Why The Publishing Industry Should Take Notice

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Peter Collingridge of Enhanced Editions takes you on a whistle-stop tour of analytic tools available for the iPhone, and explains how Publishers can use this data to inform their digital strategies.

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Peter Collingridge

Enhanced Editions

Update I’ve had to cancel my talk and trip to ToC because of a nasty cycling accident. However my colleague Stephen Bettes (Stephan at enhanced-editions dot com) will be there if you’d like to meet.

Peter Collingridge has 12 years experience in trade publishing, web, film, and digital marketing, working at Canongate Books, Screenbase Media and Apt Studio before co-founding Enhanced Editions.

He has been named as one of the “50 Most Influential” in publishing by the London Evening Standard, and shortlisted for the UK Publishing Entrepreneur of the Year.

  • Ingram Content Group
  • Qualcomm
  • Copia
  • Impelsys Inc.
  • Innodata Isogen, Inc.
  • Adobe
  • Aptara
  • Baker & Taylor
  • Bowker
  • codeMantra
  • Connotate
  • Google
  • HP
  • LibreDigital
  • MagMe
  • Malloy
  • Mark Logic
  • oXygen XML Editor
  • Chuckwalla
  • Foxit Software
  • Jacquette Consulting
  • Jouve North America
  • Lulu
  • Marvell
  • Media Services Group
  • PubServ
  • Safari Books Online
  • Silverchair
  • Virtusales
  • Vitrium Systems
  • Smashwords, Inc.

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