Presented By O’Reilly and Cloudera
Make Data Work
September 11, 2018: Training & Tutorials
September 12–13, 2018: Keynotes & Sessions
New York, NY
Brian O'Neill

Brian O'Neill
Founder and Consulting Product Designer, Designing for Analytics

Website | @rhythmspice

Brian O’Neill is a product designer and founder of the consulting firm, Designing for Analytics, which helps companies design indispensable data products and analytics solutions that customers love. His clients and past employers include DELL/EMC, NetApp, Tripadvisor, Fidelity, DataXu, Apptopia, Accenture, MITRE, Kyruus,, JP Morgan Chase, the Future of Music Coalition, and ETrade among others, and he has worked on award-winning IT/storage industry software for Akorri and Infinio. Brian has also brought over 20 years of design experience to various podcasts, meetups, and conferences such as the O’Reilly Strata Conference in New York City and London, England. Has has also authored the Designing for Analytics Self-Assessment Guide for Non-Designers as well numerous articles on design strategy, user experience, and business related to analytics. Brian is also an Expert Advisor on the topics of design and user experience for the International Institute for Analytics.

When he is not manning his Big Green Egg at a BBQ or mixing a classic tiki cocktail, Brian can be found on stage performing as a professional percussionist and drummer. He leads the acclaimed dual-ensemble, Mr. Ho’s Orchestrotica that is “anything but straightforward” (Washington Post) and has performed at Carnegie Hall, the Kennedy Center, and the Montreal Jazz Festival.

If you’re at a conference, just look for only guy with a stylish orange leather messenger bag.


4:20pm–5:00pm Thursday, 09/13/2018
Location: 1A 12/14 Level: Non-technical
Secondary topics:  Machine Learning in the enterprise
Brian O'Neill (Designing for Analytics)
Gartner says 85%+ of big data projects will fail, despite the fact your company may have invested millions on engineering implementation. Why are customers and employees not engaging with these products and services? CDOs, CIOs, product managers, and analytics leaders with a "people first, technology second" mission–a design strategy–will realize the best UX and business outcomes possible. #design Read more.