Presented By O'Reilly and Cloudera
Make Data Work
September 25–26, 2017: Training
September 26–28, 2017: Tutorials & Conference
New York, NY

Adaptive analytics: Transitioning from legacy systems to a modern platform with MicroStrategy and Cloudera (sponsored by MicroStrategy)

Alex Gutow (Cloudera), David Harsh (Microstrategy)
11:20am12:00pm Thursday, September 28, 2017
Location: 1E 17

What you'll learn

  • Understand the importance of adaptive analytics and considerations for transitioning from legacy data warehouses to Hadoop-based platforms


Traditional data warehouses have become slow, complicated, and mostly too expensive to address the torrent of new data sources and evolving analytic approaches needed for decision making. Organizations today are looking at new and modern approaches that are drastically different from legacy options.

Alex Gutow discusses the importance of adaptive analytics and shares everything you need to know while transitioning from legacy data warehouses to Hadoop-based platforms. Join in to find out why you need modern platforms to move, host, and analyze your data with MicroStrategy and Cloudera.

Topics include:
• Industry trends related to the adoption of modern Hadoop-based platform usage as it relates to existing EDWs
• Key user challenges when migrating workloads
• Guidance on implementing a successful offload strategy
• Best practices and complementary technologies to support these transitions
• Business impact and strategies for end-user adoption

This session is sponsored by MicroStrategy.

Photo of Alex Gutow

Alex Gutow


Alex Gutow is senior product marketing manager at Cloudera, where she focuses on the analytic database platform solution and technologies. Previously, she managed technical marketing and PR for Basho Technologies and managed consumer and enterprise marketing for Truaxis, a Mastercard company. Alex holds a BS in marketing and a BA in psychology from Carnegie Mellon University.

Photo of David Harsh

David Harsh


David is a Product Manager at MicroStrategy responsible for Big Data customer engagements. David was one of the original beta consultants on the Advanced Technology team at MicroStrategy. He has led over 20 customer visits all over the world helping MicroStrategy’s largest customers take advantage of recent development work. A graduate from University of Virginia with a degree in Finance and Statistics, David also has a wide variety of work experience from working as a consultant for a filter factory in South Africa to interning on Capitol Hill for a senator.