If you’re interested in data in programmatic marketing, Mike has a wealth of information on how to get it right.
Mike Driscoll is the founder and CEO of Metamarkets. Previously, Mike spent more than a decade focused on making the most of data to help companies grow and developed data analytics solutions for online retail, life sciences, digital media, insurance, and banking. He also successfully founded and sold two companies: Dataspora, a life science analytics company, and CustomInk, an early pioneer in customized apparel. Mike began his career as a software engineer for the Human Genome Project. He holds an AB in government from Harvard and a PhD in bioinformatics from Boston University.
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