Technology startup Play The Future developed a mobile prediction game in which users predict trending events and get rewarded for accuracy. Parisa Foster explains Play The Future’s unique predictive gameplay, discusses the challenges of a groundbreaking project, and reveals emerging insights derived from its data about how people make predictions.
Parisa Foster is cofounder and president of mobile prediction game and brand engagement platform Play The Future. Previously, Parisa was the vice president of marketing and business development at Budge, a leading mobile game studio. A pioneer in the mobile space, Parisa began her career in business intelligence at Airborne Mobile, one of Canada’s first mobile startups, before joining the first Mobile and API team at Yellow Pages Group, transforming digital at Just for Laughs, and consulting for a number of international clients.
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