Mauricio Aristizabal is the data pipeline architect at Impact (formerly Impact Radius), a marketing technology company that helps brands grow by optimizing their paid marketing and media spend. Mauricio is responsible for massively scaling and modernizing the company’s analytics capabilities, selecting data stores and processing platforms, and designing many of the jobs that process internally and externally captured data and make it available to report and dashboard users, analytic applications, and machine learning jobs. He also assists the operations team with maintaining and tuning its Hadoop and Kafka clusters.
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