The business value of big data is proven, and companies from all industries are aligning their corporate strategies to embrace big data as a key competitive advantage. But organizational problems such as siloed structures, limited systems, and the lack of know-how slow down the implementation of big data solutions across business units. While most companies have an IT team to take the lead in technical transformation, they have trouble when it comes to implementing analytics.
Carme Artigas explains why an analytics center of excellence (ACoE), whether internal or outsourced, is an effective way to create mechanisms to deploy big data across the entire organization rather than simply serving a particular department or use case. The aim of this initiative is to become company’s central brain, able to discover relevant insights from data, transform them into actionable outputs for business, industrialize the results, and scale up to make companies become real data-driven organizations.
There are different deployment models depending on the core skills the company wants to keep (as well as the big data maturity level of each organization). Carme shares one approach to implementing an ACoE. Along the way, Carme also discusses the best functional area to situate the ACoE and interdependencies with other departments and initiatives and shares real-world examples from different industries.
Carme Artigas is the founder and CEO of Synergic Partners, a strategic and technological consulting firm specializing in big data and data science (acquired by Telefónica in 2015). She has more than 20 years of extensive expertise in the telecommunications and IT fields and has held several executive roles in both private companies and governmental institutions. Carme is a member of the Innovation Board of CEOE and the Industry Affiliate Partners at Columbia University’s Data Science Institute. An in-demand speaker on big data, she has given talks at several international forums, including Strata Data Conference, and collaborates as a professor in various master’s programs on new technologies, big data, and innovation. Carme was recently recognized as the only Spanish woman among the 30 most influential women in business by Insight Success. She holds an MS in chemical engineering, an MBA from Ramon Llull University in Barcelona, and an executive degree in venture capital from UC Berkeley’s Haas School of Business.
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