Presented By O’Reilly and Cloudera
Make Data Work
21–22 May 2018: Training
22–24 May 2018: Tutorials & Conference
London, UK
Erik Elgersma

Erik Elgersma
Director, Strategic Analysis, FrieslandCampina

Erik Elgersma is director of strategic analysis at FrieslandCampina, one of the world’s largest dairy companies, where he has led the company’s strategic analysis practice for 18 years. Previously, Erik held positions in corporate strategy, business development, and innovation management at FrieslandCampina. He speaks and lectures frequently on the topics of strategic analysis, data management, data science, and competitive intelligence to clients including the Royal Dutch Association of Information Professionals, the US Navy’s Center for Naval Analysis, Cimi.Con, the Institute for Competitive Intelligence, IAFIE-Europe, and Brunel University, London.

Sessions

16:00–16:30 Tuesday, 22 May 2018
Predictive analytics for FMCG business strategies and tactics
Data science and machine learning, Data-driven business management
 Location: Capital Suite 2/3 Level: Intermediate
Erik Elgersma (FrieslandCampina)
Erik Elgersma details how a global food company uses multiple sources of monthly actualized data and smart algorithms to predict future commodity prices as input for its commercial policies. Read more.