Presented By O'Reilly and Cloudera
Make Data Work
31 May–1 June 2016: Training
1 June–3 June 2016: Conference
London, UK
Dan Jermyn

Dan Jermyn
Head of Big Data & Innovation, Royal Bank of Scotland

Dan Jermyn joined the Royal Bank of Scotland in 2012. After stints in digital analytics and optimization, Dan is now driving new value streams for the bank and its customers as head of big data. A poacher-turned-gamekeeper, Dan learned his trade as a consultant and then head of analytics for an agency, where he led engagements with a host of major corporate and governmental organizations. In addition, he is a pioneer in digital marketing technology, having cofounded the SiteTagger platform, acquired by BrightTag (now Signal) in 2012.


12:05–12:45 Thursday, 2/06/2016
Hadoop use cases
Location: Capital Suite 10/11 Level: Non-technical
Dan Jermyn (Royal Bank of Scotland), Connor Carreras (Trifacta)
Average rating: ***..
(3.90, 10 ratings)
Big data provides an unprecedented opportunity to really understand and engage with your customers, but only if you have the keys to unlock the value in the data. Through examples from the Royal Bank of Scotland, Dan Jermyn and Connor Carreras explain how to use data wrangling to harness the power of data stored on Hadoop and deliver personalized interactions to increase customer satisfaction. Read more.