Rupert Steffner is chief platform architect of Otto Group’s new business intelligence platform, BRAIN. In this role, Rupert is responsible for the entire setup as well as for initiating and managing the major change projects. Previously, he was head of the Marketing Department at the University of Applied Sciences, Salzburg and worked as a business intelligence leader for several European and US companies in a range of industries from ecommerce and retail to finance and telco. Rupert has over 25 years of experience in designing and implementing highly sophisticated technical and business solutions with a focus on customer-centric marketing. He holds an MBA from WU Vienna.
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