As Intuit evolved QuickBooks, Payroll, Payments, and other product offerings into a SaaS business and an open cloud platform, it quickly became apparent that business analytics could no longer be treated as an afterthought but had to be part of the platform architecture as a first-class concern. Calum Murray outlines key design considerations when architecting analytics into your SaaS platform and explores the organizational, technological, and business impact when analytics are not put in place from the beginning.
Calum Murray is the chief data architect in the Small Business Group at Intuit. Calum has 20 years’ experience in software development, primarily in the finance and small business spaces. Over his career, he has worked with various languages, technologies, and topologies to deliver everything from real-time payments platforms to business intelligence platforms.
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