Presented By O’Reilly and Cloudera
Make Data Work
March 5–6, 2018: Training
March 6–8, 2018: Tutorials & Conference
San Jose, CA
David Boyle

David Boyle
Director, Audience Strategies

Website | @beglen

David Boyle is passionate about helping businesses to build analytics-driven decision making to help them make quicker, smarter, and bolder decisions. Previously, he built global analytics and insight capabilities for a number of leading global entertainment businesses covering television (the BBC), book publishing (HarperCollins Publishers), and the music industry (EMI Music), helping to drive each organization’s decision making at all levels. He builds on experiences working to build analytics for global retailers as well as political campaigns in the US and UK, in philanthropy, and in strategy consulting.

Sessions

9:05am–9:30am Tuesday, March 6, 2018
The golden age of data and analytics
Location: LL20 B
David Boyle (Audience Strategies)
Average rating: *****
(5.00, 2 ratings)
David Boyle argues that we are approaching a golden age of data and analytics in the media and entertainment industries and highlights some of the fundamental questions and challenges that need to be overcome to reach the true potential of data and analytics. Read more.
12:00pm–12:30pm Tuesday, March 6, 2018
Who has better taste, machines or humans?
Location: LL20 B
Violeta Hennessey (Warner Bros.), Aneesh Karve (Quilt), David Boyle (Audience Strategies), Pete Skomoroch (Workday)
Average rating: *****
(5.00, 1 rating)
Algorithms decide what we see, what we listen to, what news we consume, and myriad other decisions each day. But while they can make many things more efficient, can they outperform humans in areas where the "right" outcome can't be clearly defined? In this Oxford-style debate, two teams will face off, arguing whether or not machines have better taste than humans. Read more.