Ride-hail drivers work alone, but they’re banding together online to compare notes, uncover new policies, and help each other navigate a workplace characterized by information scarcity. Alex Rosenblat explores how ride-hail workers are using online forums to create their own workplace culture as employment relationships grow more remote and algorithms replace human managers.
Alex Rosenblat is a researcher and technical writer at the Data & Society Research Institute in NYC. A technology ethnographer trained in sociology, Alex studies how technology shapes changes in the workplace and why that transforms how we relate to one another in society. Her multidisciplinary scholarship spans across Uber’s drivers, algorithmic management, information and power asymmetries on employment platforms, and surveillance and accountability. She is the author of Uberland: How Algorithms Are Rewriting The Rules Of Work, forthcoming from the University of California Press in 2018. Her most recent work is available in the International Journal of Communications, the Columbia Law Review, Policy & Internet, and Surveillance & Society. Alex’s research has been featured in the New York Times, the Wall Street Journal, MIT Technology Review, the New Scientist, the Guardian, Vice, Motherboard, Fast Company, and CTV, and elsewhere, and she is an occasional contributor to Harvard Business Review, Fast Company, Motherboard, the Atlantic, and Pacific Standard. Alex holds a BA in history from McGill University and an MA in sociology from Queen’s University in Kingston, Canada.
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