Presented By O'Reilly and Cloudera
Make Data Work
Feb 17–20, 2015 • San Jose, CA
Joerg Blumtritt

Joerg Blumtritt
CEO, Datarella

Website | @jbenno

Joerg Blumtritt (*1970) is founder and CEO of Datarella™, a Big Data Development Lab based in Munich, Germany.

After having graduated in statistics and political sciences with a thesis on machine learning, he started working as a researcher in behavioural sciences, focused on nonverbal communication. Projects had been funded by EU commission, German federal government and the Max-Planck-Society. After deep diving into insurance mathematics, he subsequently ran marketing and research teams for TV-channels ProSiebenSat.1, RTL II and magazine publisher Hubert Burda Media, introducing new qualitative methods like Netnography (< interNET ethNOGRAPHY) into media research. As European Operations Officer at Tremor Media, Joerg was in charge of building this New York based video ad-network’s European enterprises. Recently he had been working as managing director of MediaCom Germany.

He is founder and chairman of the German Social Media Association (AG Social Media) and is co-author of the Slow Media Manifesto. Joerg blogs under http://beautifuldata.net

Sessions

9:00am–5:00pm Wednesday, 02/18/2015
Data-Driven Business Day
Location: LL21 C/D
Alistair Croll (Solve For Interesting), Cait O'Riordan (Financial Times), Lutz Finger (LinkedIn), Kuang Chen (Captricity), Emi Nomura (Jawbone), AJ Loiacono (Truveris), Rosie Atkins (Groupon), Anne Johnson (Credit Suisse), Jerry Overton (DXC), Ann Johnson (Interana), Mark Madsen (Teradata), Leah Hunter (Tech Journalist), Ellen Friedman (MapR Technologies), India Swearingen (United Way of the Bay Area), Satyam Priyadarshy (Halliburton), Joerg Blumtritt (Datarella)
Average rating: ***..
(3.50, 18 ratings)
All-Day: For business strategists, marketers, product managers, and entrepreneurs, Data-Driven Business looks at how to use data to make better business decisions faster. Packed with case studies, panels, and eye-opening presentations, this fast-paced day focuses on how to solve today's thorniest business problems with Big Data. It's the missing MBA for a data-driven, always-on business world. Read more.
2:10pm–2:30pm Wednesday, 02/18/2015
Data-Driven Business Day
Location: LL20 A.
Joerg Blumtritt (Datarella)
Average rating: ****.
(4.67, 9 ratings)
Each smartphone generates huge heaps of data - up to hundreds of megabytes per day. Apart from location, all sorts of information on behavior and environmental conditions are seamlessly collected in the backgroud of our devices. We will show how to harvest the data and how to tell the story of our everyday lives from the billions of data points that pile up continuously. Read more.